Android App Development- Best Way To Reach Out To Huge Audience

In the past couple of years, there has been an increase in the production and distribution of the mobile applications that too on the global scale. Even the number of smartphones (mobile & tablet) users have also skyrocketed. People have been downloading millions of applications for a variety of purposes such as communication, education, business promotion, gaming etc. You name it and you will get a suitable app.

Android application development

There’s an international acclaim for the versatility of Android Apps Development at large. Several users have been found that are deploying mobile applications for their respective domains of interests and has turn out to be highly rewarding.

Why Android?

When it comes to selecting the mobile platform to develop an app that boosts the business performance or offers a communication service then there are some really strong reasons to consider the Android platform for your app development process.

If you are an owner of a multinational firm and have a big name in the industry then for you, it’s not a big deal to go for all the different platform available in the market. But in the case of small ventures or start-ups, it’s a bit tough for them to invest in different operating systems. This is why business development experts suggest building an Android-compatible app.

At present Android owns the largest share in the app development industry and has billions of users spread across the globe. Because of its large user base, you can quickly reach out to a huge audience in a hassle-free manner. Another thing that grabs attention is the low production costs involved in the app development process. Compared to iOS, you can Hire android developers app at affordable prices.

The good thing about developing an app on this particular platform varies depending on the requirements of the client. The primary reason behind developing an app is to earn revenues and to do so you need to come up with an engaging app so that you can attract a good amount of users towards your app.

Android Advantages

Given below are the advantages of using Android for your app development:

  • Quick portability to other mobile operating systems.
  • Fast accessibility of the app after fixing bugs on Google Play Store compared to the Apple’s App Store.
  • Option to release in alpha and beta versions of the app to selected users.
  • App development can be done on Windows, MAC and Linux.

However, before starting an app development process, you should perform a thorough market search so that you can locate the best service provider for your project. Consider some parameters like developer’s reputation, quality work, experience, previous projects, clientele and tools used while creating an app. You should make sure that the firm which you are appointing for your project should meet your expectations and budget as well.

Before rolling out your project, it will be good that you discuss everything with them and provide them with a time frame. Approach several firms, shortlist few and then choose the best one for your project.

How To Enhance The User Engagement Of Your App?

It takes more than an idea to create an engaging mobile application. Unnecessary gimmicks will not help you break through the top charts. So what’s needed to bring your app to top positions and keep users engaged for a very long time? Well, proven strategies and app features will surely help you accomplish this task. These aren’t some tricks which will work instantly. Being an app owner you have to put a significant amount of time & effort to keep things right on track.

Here are few tactics which you can use to enhance the user engagement and customer base

Mobile app engagement

Craft a Stellar App Store Listing

The engagement starts with the user’s first interaction with the app in the app store itself. If no one downloads your app, then in many ways that’s the worst form of engagement. Whenever you initiate your Mobile application development process make sure you take care of the user engagement from beginning.

Take the time to think about why people will even give your app a chance. What features do you offer? What sort of problems you are trying to solve with your app. Focus more on benefits that your app offers to the users. Try to improve your app according to the feedback given by testers and users.

Educate Users with Onboarding

If an app store listing is a handshake, then onboarding experience is the first conversation with the potential users. Once the user comes onboard, your goal is to actually get them into your app. That’s it.

The most common mistake done by app owner is giving a tutorial to users. Instead of teaching the users, you should focus on providing a brief about the benefits of using the app.

Let Users “Try Before They Buy”

The mobile apps that require some sort of login or authentication, especially apps such as Facebook and Twitter should never use this strategy upfront. Instead, let users explore your app as much as possible and only require signing up when necessary.

This approach helps to build off the idea of showing the value of your app before a user actually commits to it. You should allow your users to read through everything, and whenever they want to perform an action, they have to create an account to gain full access.

Make Speed a Feature in Your App

The app users have become more demanding that ever. There are plenty of merchants in the market that deliver same products but to stay ahead in this game, a business needs to offer speedy services. So make sure you come up with a bug-free app which can offer a superb user experience without any lag. It will be good if you test your app on a regular basis so that you can keep all the errors at bay.

Don’t Forget About Push Notifications

Apps that remain quiet for a long period of time can be forgotten or sometimes deleted from the user’s device. To stay in the mind of your app users, you should roll out regular push notifications that draw them back to your app. For example app such as Musx has a habit of sending a weekly notification to motivate users to come and look at the top 10 songs of the weekend. They also send selective timely notifications related to the ongoing or upcoming concerts and other music-related events.

4 Steps To Choose The Rightful Mobile App Development Company

In the modern world we live in, almost everybody is obsessed with their smartphones. One of the perks of possessing a mobile device, be it a phone or tablet, is the ability to download any app as per the need. As a result, mobile app development has become a gold mine. Likewise, every business knows that the mobile app is the best way to reach out the maximum audience and make sales. An awesome app that represents a brand increases the business exposure to the maximum level.

Android app development services

If you are considering mobile apps development to craft your exclusive mobile application, you must know what goes into making a great app. However, if you do not have the time or manpower to build an app, the alternate for this is to hire mobile app developers. During the hiring process, make sure you consider these 5 important tips to ensure that you are dealing with the right resources

  1. Aim For Multi-Device Compatible App

While hiring mobile app developers, consider the services that are able to create the app which is compatible with almost all popular mobile devices. Your business app should perform well on Apple as well as android based devices. This ensures that your business reach is not restricted to users of certain device.

This gets more important in case of android application development because there is a plethora of android devices available. Choose the app development company that is familiar with a wide range of devices.

Even you should set goals for your app in terms of the devices you want the app to be compatible with. The obvious target devices can be Apple and android based smartphones and tablets. You must consider app developers that are familiar with these devices.

  1. Ask For Former Clients & Apps

For the best results, you would definitely want app developers to have a certain level of expertise. So make sure to ask the services you are hiring for work references and previous apps developed by them. Then, simply go to the app store and check out the reviews of the app. You can also install and use the app. This will give you a clear idea about how your app would address your audience and whether they would like it or not.

  1. Consider Developers That Offer Extra Services

A lot more is needed beyond designing the app. A mobile app may report bugs and crash later once it is live. Ask the services about the technical support they offer and how much time it takes for them to get going on any issue. Moreover, look out for their availability in future when you would need an upgraded version of the app.

  1. Choose How You Wish To Make Money From The App

Mobile application development can be a profitable venture. It is important to decide before hand about the way you would want to make money out of the app. You might consider charging the audience in order to download the app. The other way is to avail the app for free and then feature in-app purchases.

Android App Development: Tips To Follow In 2017

Android app development company

Smartphones have become the most reliable gadget of the modern world. The beginning of the year 2016 showed that more than 70% of people preferred mobile apps over the regular desktop applications. From the enormous smartphone user domain, the mobile platform which is leading the global market is the android.

Android smartphones are leading the smartphone usage charts. The android app development has managed to provide tremendous productivity and flexibility in the lives of people. People use their android phones to play games, shop online, manage the daily routine and much more. Considering the direction the world of smartphone is headed to, creating apps for android based devices can be termed as a profitable business agenda. Here are a few pointers to consider while developing the future android apps.

  • The More Responsive The App, The Better

A mobile app which may be good looking but is not fast enough will never be a hit. You might be putting a lot of efforts to make the app unique and eye striking. But it will not be cherished by the users if they have to wait for a while for options to load. While making the android app elegant, make sure the app users appreciate the responsiveness while switching sections within the app. Although there is no restriction for the loading limit, it will affect how your users think about your app. And if someone comes up with a similar app which is more responsive, you will definitely lose the game.

  • Do Not Compromise With App Security

The application should provide a secure user experience. Security breaches like identity theft and hacking have become common these days. And this will rise in the coming years. The users should feel secured while using the app, especially while making transactions. The android developers should use the latest security measures for users safety. You can reach for the reliable resources of security solutions to achieve the best results with your app. Provide your contact information in the description of the app so that the users can get to you whenever they need.

  • Refine The App Navigation

Go through the best apps of recent years. You can experience the ease of navigation the apps enabled to the users. This is one of the main reasons people prefer certain apps over the others, even if they have the same features. Ease of navigation can make or break an app. In the end, it is the user that will decide the fate of the app. Give them the simplicity they cannot resist. Once the app has been developed, use it from a user’s perspective. This will help you to realize what the app is missing and optimize it before the launch.

  • Social Media Integration is a MUST

With social media being the most trending thing nowadays followed by smartphones, make the most of the social media platform. People love to share something new with their friends as soon as they experience it. Add social media sharing buttons in your android app. This will also help you to market your app and reach out the maximum crowd possible.

  • Add Main Website Link

An app has to come up as simple as possible. Do not stuff all the information in the app and make it clumsy. Instead, put up the link for the main website in case people want more information.

How To Enhance The Mobile App Engagement Rate?

As per the recent market survey reports, approx 70% of the users delete the app within first two months of its installation. Today user retention and customer loyalty have become one of the biggest challenges for the app industry and developers. To retain the users, an app owner should develop a highly engaging app that is capable of keeping users hooked for a very long time.

Factors like low engagement and retention represent the failure of a mobile app. While things like usage sessions, active users, the number of downloads and retention rates determine the success of a mobile app. Nowadays, the Android application development has become quite easy but maintaining the user base is still a tough nut to crack. Users quickly switch to a new app that offers better features and functionalities. Just developing and publishing the app on app stores is not sufficient, the real challenge lies in gaining and establishing a loyal customer base.

With the help of a reliable and skilled Android app developer, a person can launch a highly engaging app which will surely retain a good amount of users. Once you have submitted your app to the Google Play Store, now it’s time that you inspire as many as audience possible so that they continue to use your app. This will in return increase the monetization opportunities for you. To compete in this ever-changing market, every app owner wishes to maximize the app retention rate and converting the first-time user into the loyal user is the best way to do so.

You should look out for a trusted android development company that offers complete technical support services for the app. Given below are the few strategies which will help you increase app engagement and retention:

Create value

An app is worthless if it is not able to create any value for its audience. Every user has his/her own priorities so as an app owner it’s your responsibility to regularly remind you users about the app. These little things will always keep your app on the top of user’s mind and also lures them to use the app again & again. To establish a loyal customer base, you need to create an app which brings value to them.

Engage your users

There are different channels through which you can keep your users engaged. If you deploy these methods in a right manner then you can quickly gain the retention of several lost users. There are different ways by which you can keep your users engaged: Emails, Push Notifications, Discounts etc are the most common ones.

Delight your users

The best way to make your mobile app successful is by having the in-depth know-how of what exactly your users are looking for and how efficiently you can deliver that particular information to them. People always stay busy with those apps that provide them with some value and also assists them in making their routine tasks easy & hassle-free.

Conclusion

In this blog, you will read about few crucial strategies which would assist you in increasing the user engagement and retention. Make sure you hire a skilled app developer who possesses latest tools & techniques in his arsenal. 

These 5 Factors Make A Successful Mobile App

Mobile phones have become reliable devices of the modern world. According to a survey conducted by Google, the beginning of 2016 showed that more than 70% of desktop application users have switched to mobile apps. Android smartphones are ruling the mobile market because they have achieved a lot and so have its robust mobile applications. Considering the latest trends and benefits, creating a mobile application can be termed as one of the best business to strengthen your brand and increase your prospects and profits.

People love to get on their smartphones to shop or play games and much more on the go. At any time and any place, android phones allows getting information on various products and services. It is the mobile application development, which makes it easy for the viewers to find out what they are looking for in a more systematic way. For the application to provide a crisp experience to its users, there are 5 primary elements which have to be available in any app.

  • Smooth App Navigation

 If you consider all the successful apps of the past 5 years, you will notice one common element. It is the ease of navigation. Easy navigation is a ‘must-have’ for an app. Ultimately, it is the user that decides if the app is a hit or a fail. So, keep the app interface intuitive and interesting. Create the app from a user’s perspective. This will help you to add all the important aspects in an organized manner.

Mobile apps development services

  • Excellent Responsiveness

 An attractive app with a poor performance is no good. It is as simple to quote. Along with making the mobile app development look beautiful, Ensure that the app users have a pleasant time switching from one section to another. Delayed switching is annoying and is frowned upon by app users. The app loading time should also be quick and reliable. Applications that are slow and less responsive simply end up losing customers. Use graphics that do not pull down the app performance and also enhance the functionality.

  • Cross Platform Compatibility

 If your app fails to perform on all the popular mobile operating systems, do not have any expectations from the app. Nothing is more discouraging than a mobile app which fails to perform on all mobile operating systems. You might be targeting android market as android is most popular OS today, but ensure that other platforms like iOS and Windows are equally potential grounds.

  • App Security

The application should provide a secure user experience. Identity theft and hacking are on a rise these days. Take relevant measures for users safety. Look out for the latest security solutions which are reliable to achieve the best results with your app. Along with the app, give your contact information to users so that they can get assistance whenever they need.

  • Main Website And Social Media Linking

 It is impossible to stuff a mobile app with all the information. The app is definitely relevant, but the main business website has all the smallest of details about the products and services. The mobile app should be capable to link its users to the website. Similarly, add social media sharing buttons to maintain your potential customers across all platforms.

Why A Mobile App Is More Gratifying For Marketing Than A Website

Mobile application development company

Having an exclusive app for your business takes brand marketing to a whole new level. Apps are not just used by business giants like Amazon and eBay anymore. Almost all kinds of businesses are now enhancing their marketing strategies and expanding their customer domain with mobile apps.

With the continuous growth in mobile marketing, more and more businesses are joining the mobile app culture to connect with new customers and drive more traffic towards the business. Mobile application development helps to generate repeated business, increase sales through product promotions, and provide a continuous help desk to the customers for support.

  • Mobile Apps Enable Shopping On-The-Go

Mobile apps reach the target audience and let them shop for the latest products from anywhere and at anytime. Every time users come on the app, they think of your company. This means that whenever they are in search of a product or a service, chances are high that they will reach out to you. Having an app helps to place your business in people’s pockets and creates a strong relationship . You may hire iOS developers or android developers because mobile devices are nowadays selling like hot cakes.

 You need to ask yourself, where does your business stand a chance in such a competition? Are you adapting according to the needs of your audience or are you waiting for the rivals to get apps and take away a big chunk of potential customers?

  • Mobile Apps Are The Future Of Marketing

As far as the future of mobile marketing is concerned, apps are becoming a new frontier for shopping. Lay down all the promotional text messaging services and simply make the most out of robust mobile apps. Currently, there are more that 1 billion smartphone users in the world. More than 65% of search engine queries are reported from mobile devices as compared to computers. This gives a clear picture that app development is not just for a big business but smaller ones as well.

  • Make Your App A Social Platform

If smart phones are the first obsession of people today, the second one is undeniably the social media. The world is obsessed with social media and it is a great plan to be a part of the obsession. Adding up features like commenting, likes, messaging etc. helps to enhance the social standings of the brand and even the app goes viral.

 People spend a lot of time on social media. By providing them an app that allows them to shop along with social media integration will keep the customers engaged. Adding social features to the app is a great way to market your products. With in-app interactions, customers are able to review and share products with their friends instantly.

Bottom Line

 Mobile app loads and operates much faster than a regular website. It takes only a second to launch and let the shopping process begin. On the other hand, a website can take significantly longer time, especially if the mobile user has weak signal reception. Mobile optimized websites may serve the business purpose, but they cannot replace the qualities of an app.

How to install Android SDK on Windows & Mac OS?

Thanks to the latest package from Google Inc. installing the Android SDK (software development kit) has become far easier. This one SDK file will give you almost everything that will help you communicate with the with your mobile phone via the USB port. The SDK files consist of several tools like ADB (Android Debug Bridge) and Fastboot which will make your communication stronger and stable.

Android App Developers

If you are planning to use SDK for Android app development, then this article will assist you in installing the SDK on the Window and Mac OS.

Getting started with the Android SDK

You can download the SDK file directly from the Google. The file downloaded from the web is compressed. Thus you need to be familiar with the compressed files- and should also know how to extract the necessary setup files from the folder.You need to extract your compressed file into the following locations:

  • Windows: The root of your C: drive

  • OS X: Your home folder

  • It will be good that you rename the extracted folder to “Android development”, this will make your rest of this guide and your time with the SDK quite easier.

Installing Android SDK on Windows

If you are still using the previous version of Windows, then you can no longer set the PATH in the autoexec.bat or autoexec.nt file. Make sure you update your system’s Environment Variable settings. Here’s how you can do it on a Windows 8 powered machine.

  • Click on the Start Key of your keyboard

  • Type Environment Variables in the search box

  • As you will type, you will see an option to Edit the system environment variables. Select it

  • An environment variable window will open, choose the PATH line item in the Systems Variables Sections, then click on the Edit button.

Add the full path to the Android SDK Tools and Android SDK Platform-tools folders in the edit box which is separated by the semi-colon. The path file should look something like this:

C:\Android\tools;C:\Android\platform-tools

Installing Android SDK On Mac OS X

Android App Development Services

You need to set your PATH variable on the machine powered by the Mac OS X in your bash profile. Doing so is quite easy, and all this is included in one file. In the home folder, there will be a file named .bash_profile. Open it with the text editor. Once it is opened, you might see a blank file, or it may contain some other information. All you need to do is to add a couple of lines on the top of the file:

  • export PATH=”$HOME/Android/tools:$PATH”

  • export PATH=”$HOME/Android/platform-tools:$PATH”

Save the file, and then reboot your computer, so the new PATH is sourced properly.

Conclusion

After some recent updates, the Android SDK has become more stable and compatible with both Windows and Mac OS. It will be good that you correctly read the instructions before installing it on your PC or laptop.

From Fitness To Social Network, Pokemongo Covers All

With around  15 million downloads, PokemonGo is supposedly quite a successful mobile game that we have come across. Perhaps it’s not just a game and has extended a level ahead that accounts for the success of this app. We have been talking about different genres of mobile apps. However, hybridization in mobile apps is something rare. Well, to take mobile apps to the next level we can now see intermixing of functionalities in order to create a comprehensive platform that takes care of not just one of needs.

With so many people entering in the mobile app development world we need a watershed that can help us to that can break the stereotypical app development ideas so as to maintain the zest among the users. This is the reason why  iOS or Android App development services need an extension strategy that can maintain the zest among the audience alive.

Therefore, it is the time to extend all the all the functionalities making mobile apps quite a handy tool for development.

This is the reason why we have attractions such as Augmented reality, gamification and social media integration that are emerging out to be new savior of the technology.

Adopting augmented reality

Pokémon Go has officially been credited as the first official AR; although we have few apps that are gaining credence such as McGonigal’s I Love Bees that aims to market Microsoft’s XBox game Halo. Along with this, we have several “Gamified” apps that have been quite successful such as Foursquare that has been getting criticism among lot of communities for offering inappropriate meaningful rewards and other stuff.

We can say that the Pokemon Go, which is a  AR game, is sheerly inspired by the Pokemon video games which is all about exploring and collecting which also deliver an optimistic social message which is mixed with storylines.

How would you improve it?

One of the main attraction of this game is that allows you to go for socially interact with people surrounding you thus opening you up for new connections. Moreover, this has become one of the biggest attraction among the developers. There are some social interactions that happen around the game which is quite good as it brings real world goodness to our stores.

How can we link augmented reality to our app ideas?

Now that we all have heard a lot about augmented reality and looking at its apparent advantages there are a lot of people who might be thinking about entering into the development. Social stimulation has become one of the most sought after requirement, and this is the reason why real world is taken and entered into the games.

Along with this, we have non-player characters that are projected around us in the real world and helps you to create an environment where you do cannot make our the difference between the real and imaginary characters, and this will help you to create a mystery.

What makes PokemonGo an inspiration for modern mobile apps?

PokemonGo, however, covers various genres and encourages people to walk which we hardly do. Apart from this, it is a geolocation-based app that gives you a reason to go out and also interact with people. This further encourages team ship and allows you to develop the form new connections.

Bursting The Costing Myths In Mobile App Development

One of the biggest misconceptions which is lingering around in mobile app development world is that developing a mobile app is quite a costly affair. Though I won’t say that developing a mobile app is a penniless job, however you would certainly not need fortunes to make a mobile app. Wherein considering the benefits that they offer is covers up the complete costing factor you need to be aware of the. Mobile apps are no longer just for the entertainment purpose but have now become a major business carriers.

Business owners have started taking mobile app quite seriously as this has the business owners to reach quite easily to their users. Looking at this extensive reach of mobile apps we can see that the business owners need to enter into mobile app development quite seriously. Development cost is a prime discuss  and obviously cost of recruiting a professional Android app developer is a major concern.

The biggest myth! Mobile apps aren’t for Small Businesses

An analysis carried in 2015 of 40, 402 app that were created with app development platform found that it was “expected” businesses for instance gyms, hotels, politicians, golf courses and even plumbers are rising in the development. What is the reason behind why these industries are building more apps, and this is the ease of building apps increases? As we know that it has become quite easy to develop mobile apps, therefore we can see that the potential functionality also increases.

Apart from this, there are several one-off investments such as in-app payments can help them save money for long-term investment and also cut shorts the amount of time it spends in order to fulfil the orders, complete the bookings and take payments. For those who wish to meet their potential clients at several locations, they can easily display data as well as portfolio offline by making use of an app is what that is responsible for finishing a sale or losing a prospect to your competitors.

Cost incurred in developing a mobile app depends of several factors and hence varies regarding requirements. Costing depend on the size of the apps, support, maintenance, content, are certain major points that comes into play while designing the app. Furthermore, cost of the app also depend on what kind of development are you are opting for such as in-house outsourcing a development firm. As discussed earlier certain factors are responsible to certain factors that come into play that determine the cost of developing a mobile app. However, these factors are quite similar for Android apps.

But there are certain apps that need some extra paid tool that costs some extra costs. This is the case with Android games and those apps that require any additional security features or graphics which are beyond the scope of Android app development environment.

The total cost of the app comprises of the following factors:

Hiring the developer:

The cost of hiring a developer depends on the technical expertise as well as the experience rendered by the developer. However, the nominal cost of hiring the developer is a monthly fees of $100 or $ 5-10 per hour.

The resource that you spend in gathering the user’s requirement for the app is quite big. Further, you need to carry on surveys as well as campaigns on staff that requires you to complete this job.

Designing and developing the app:

The design and development cost is the total amount which is spent on the remuneration of the developer and the design as well as other licenses that one might purchase.

Testing the app:

Development through the most essential but not the sufficient condition for developing the complete app. Mobile app testing is one of the primary requisite that involves money. Improper mobile app testing further results to unnecessary deadline delay and cost overruns.

Having a proper marketing strategy:

For this, you need to have a fixed budget for marketing your Android app through CPI, CPM and other things. An app without a proper marketing strategy will be lost in this vast ocean, so as to have a guaranteed success you need to be highly competitive in the industry.

Bare Bones:

When it comes to native app development, we know that the cost incurred is much more when compared with cross-platform app development. For those who do not wish to compromise with their quality must go for native app development which certainly is not the big task if done with proper planning.