Mobile App Development Vogue In 2017

Do you know that more than 6 billion people around the world have access to at least one mobile device? The world has gone mobile, with the rise in technology and improving digital infrastructures. According to the recent metrics, the combined app development market of App Store and Google Play Store is expected to surpass $77 billion in revenue generation by the fall of 2017. The app development web sphere is booming like never before. So, it is important to know in which direction the trends are headed to, for achieving a profitable development.

Mobile Application Development

  • Cloud Based Mobile App Development

Mobile developers are moving towards the cloud. The cloud environment has many benefits over the traditional private servers. First of all, cloud technology lets businesses share their data among their employees and sub-offices in a better way. Moreover, cloud based mobile apps allow the app users to sync information on multiple devices. So, the future apps are expected to feature cloud based technology.

  • Mobile Apps for IoT

With the launch of Google’s Android Things, the Iot driven mobile development can be seen as the future of app development. The Android Things is an operating system, which will help the IoT based developers to get access to a reliable platform for Iot based development. The near future will witness an increase in IoT based app development.

  • Apple Swift Will Lead iOS Development

For an iOS developer, it is a must to note that the future of iOS applications will experience less of objective-C development. Developing iOS based mobile apps for Apple devices will be performed mainly using Swift. The language may be relatively new with its first stable release in December 2016. But Apple has mentioned it time and again that Swift development is the future of iOS apps.

  • Enterprise Mobile App Development Are On A Rise

Today, every individual is well aware of the potential of mobile apps. Organizations around the world are preferring to optimize their business processes with the help of effective enterprise based mobile apps. Some prefer to go for iOS app development if they have Apple devices as a majority. Others opt for getting android apps for their business. Premium enterprise mobile apps empower the employees to work effectively and boost the overall productivity.

Small to Fortune 500 corporations are making use of mobile app development to improve their sales and client relationship processes. These apps help the sales managers and concerned teams to stay up-to-date on the whole funnel. Executives may use the enterprise mobile apps to make effective business decisions, in a less time consuming manner. The coming future sees a flourishing enterprise apps market, providing cutting-edge solutions to enterprises.

  • Android App Development Dominating iOS

With the rising fame of the android devices in the global market, more than half of the global mobile developers are inclined towards the android operating system. These numbers are growing exponentially, because studies reveal that android is preferred to be the choice of mobile devices, mainly due to low prices. The android market has already dominated the major markets such as China, proving that Google Play is all set to dominate the Apple’s App Store.

Follow These Tips To Develop A Superb Mobile App In 2017

Mobile application development

In the year 2016, approx 65 billion app downloads were made and by end of 2018, the mobile app industry will be employing close to 5 million people. At present, there are around 107.7 million apps users in the US itself and this number is growing exponentially. Mobile apps serve as the good option for business firms to reach out to their customers spread across different geographical boundaries.

Whether you want to send a document to a colleague or want to pay your bills, there’s an app for everything. Within just 7-8 years Mobile application development has grown multi-folds. Nowadays, entrepreneurs are focused on creating user-friendly apps which not only offer great usability but are also stable. There are few points that you need to keep in mind before you before you start your app’s monetization process:

Understand the user feedback & test it properly

Making a perfect app is a bit hard. Users love then app developers take their feedback seriously and apply their essential input in making the app ultimate one. Developers should pay great attention to the reviews posted in the app store and should build a user community for the app. This step will help in app testing process. Make sure you act upon user feedback and come up with a better product.

Efficiency is the key to Success

Ensure your app is optimized in terms of data, speed and size. Well, it is essential to optimise your app because the size and speed can be the ice breaker. Make sure your app doesn’t use any extra space and doesn’t hinder the other mobile functionalities like camera, WiFi, Bluetooth, calling etc. As Mobile app developers you should focus more on developing an app which offers a rich user-experience, stable functioning, fast and safe. It will be if you come up with a cross-platform app as it will help you reach out to more users. Sticking to one mobile operating system is not that beneficial especially when you have plenty of products to offer.

Guidelines should be followed to design a fantastic mobile app.

Google has a predefined set of guidelines that every app developer should follow. No matter you are an amateur or skilled developer, complying with these rules will surely get your app published on the app store. It will be good if you first read all these guidelines, understand them and then start with the development process.

Keep pace with the Emerging Trends

If you are associated with Android apps development sector then you cannot just ignore the ongoing or upcoming trends surfacing in the market. Google releases regular updates for its existing SDK which enable developers to create superb apps for users. Security, mobile payments, Internet of Things (IoT) will be the upcoming trends in 2017 and it will be good if you focus on these and build an app based on this.

Pick the Primary Feature and Nail it Perfectly

The most common mistake done by developers is integrating several features into one app. There should be a unique purpose and an app must build around that. Create the first version with primary features and then later evaluate with other secondary features.

Summing Up

There’s no magic wand that will help you achieve success in the app industry, but these tips will surely help you build an app that will last long. 

Business Takeaways With Android Applications

The Android is undeniably the most popular and scalable mobile operating system in the market today. There are over a billion android users around the world and the numbers are soaring with every passing day. The feat is astonishing and every other mobile application development platform aims for such a success. The basic reasons behind android being such a hit are quite reasonable. The technology is cheap and scalable. The open source platform allows the developers with the freedom to craft amazing applications.

The closest counterpart, which is Apple, may come with tools and SDK for the developers, but it does not match the freedom of the android platform. The other leading mobile app developers like Google and Verizon are making use of the framework as a reference to come up with better solutions. By keeping the standard of scalability similar to android, they have been able to come up with satisfying results.

With android devices being the first choice of the people, thousands of people are joining the android community. These people come from all kinds of locations and communities, which represents the outreach of the android technology. From a common man to a corporate personnel, android is becoming the choice for devices and operating system.

Android apps have served the businesses and various corporate sectors around the globe in an unimaginable way. The ever evolving android app development has always proven to be a low-budget technology capable of crafting something remarkable. A developer or the app admin doesn’t have to worry about the costs to development. The mobile apps are coded in Java, which is the basic programming language. So, it is easier to code and modify the app program whenever required.

With the dedicated team and latest tools for app development, android apps can be created in no time. Professional Android application developers make use of the scalable platform for programming the android apps. A developer just has to pick the right tools and resources, in accordance with the need of the business and give rise to an amazing app. The android framework enables a flexible and precise distribution mechanism that increases the availability of the developed apps to a wide range of users.

Android application development

There are many third party mobile app stores which host the new apps and latest versions of the existing ones. The Google Play Store is the official place to get Unlike the Apple’s App Store, most of the apps for android can be downloaded for free. There are no strict guidelines unlike many other mobile app platforms to get to your desired app. Apart from the Play Store, there are many other android markets such as Amazon, which can be considered to get the latest apps.

In a short period of time, the mobile app market has brimmed with some elite android developers who can create complex applications, keeping the cost and time to development to the minimum. In order to work on the android SDK, it costs practically nothing as all the tools are available for free. All it takes is an effective android development team which can deliver a competitive app that has all the necessary ingredients for the success of a business.

Android App Development- Best Way To Reach Out To Huge Audience

In the past couple of years, there has been an increase in the production and distribution of the mobile applications that too on the global scale. Even the number of smartphones (mobile & tablet) users have also skyrocketed. People have been downloading millions of applications for a variety of purposes such as communication, education, business promotion, gaming etc. You name it and you will get a suitable app.

Android application development

There’s an international acclaim for the versatility of Android Apps Development at large. Several users have been found that are deploying mobile applications for their respective domains of interests and has turn out to be highly rewarding.

Why Android?

When it comes to selecting the mobile platform to develop an app that boosts the business performance or offers a communication service then there are some really strong reasons to consider the Android platform for your app development process.

If you are an owner of a multinational firm and have a big name in the industry then for you, it’s not a big deal to go for all the different platform available in the market. But in the case of small ventures or start-ups, it’s a bit tough for them to invest in different operating systems. This is why business development experts suggest building an Android-compatible app.

At present Android owns the largest share in the app development industry and has billions of users spread across the globe. Because of its large user base, you can quickly reach out to a huge audience in a hassle-free manner. Another thing that grabs attention is the low production costs involved in the app development process. Compared to iOS, you can Hire android developers app at affordable prices.

The good thing about developing an app on this particular platform varies depending on the requirements of the client. The primary reason behind developing an app is to earn revenues and to do so you need to come up with an engaging app so that you can attract a good amount of users towards your app.

Android Advantages

Given below are the advantages of using Android for your app development:

  • Quick portability to other mobile operating systems.
  • Fast accessibility of the app after fixing bugs on Google Play Store compared to the Apple’s App Store.
  • Option to release in alpha and beta versions of the app to selected users.
  • App development can be done on Windows, MAC and Linux.

However, before starting an app development process, you should perform a thorough market search so that you can locate the best service provider for your project. Consider some parameters like developer’s reputation, quality work, experience, previous projects, clientele and tools used while creating an app. You should make sure that the firm which you are appointing for your project should meet your expectations and budget as well.

Before rolling out your project, it will be good that you discuss everything with them and provide them with a time frame. Approach several firms, shortlist few and then choose the best one for your project.

How To Enhance The User Engagement Of Your App?

It takes more than an idea to create an engaging mobile application. Unnecessary gimmicks will not help you break through the top charts. So what’s needed to bring your app to top positions and keep users engaged for a very long time? Well, proven strategies and app features will surely help you accomplish this task. These aren’t some tricks which will work instantly. Being an app owner you have to put a significant amount of time & effort to keep things right on track.

Here are few tactics which you can use to enhance the user engagement and customer base

Mobile app engagement

Craft a Stellar App Store Listing

The engagement starts with the user’s first interaction with the app in the app store itself. If no one downloads your app, then in many ways that’s the worst form of engagement. Whenever you initiate your Mobile application development process make sure you take care of the user engagement from beginning.

Take the time to think about why people will even give your app a chance. What features do you offer? What sort of problems you are trying to solve with your app. Focus more on benefits that your app offers to the users. Try to improve your app according to the feedback given by testers and users.

Educate Users with Onboarding

If an app store listing is a handshake, then onboarding experience is the first conversation with the potential users. Once the user comes onboard, your goal is to actually get them into your app. That’s it.

The most common mistake done by app owner is giving a tutorial to users. Instead of teaching the users, you should focus on providing a brief about the benefits of using the app.

Let Users “Try Before They Buy”

The mobile apps that require some sort of login or authentication, especially apps such as Facebook and Twitter should never use this strategy upfront. Instead, let users explore your app as much as possible and only require signing up when necessary.

This approach helps to build off the idea of showing the value of your app before a user actually commits to it. You should allow your users to read through everything, and whenever they want to perform an action, they have to create an account to gain full access.

Make Speed a Feature in Your App

The app users have become more demanding that ever. There are plenty of merchants in the market that deliver same products but to stay ahead in this game, a business needs to offer speedy services. So make sure you come up with a bug-free app which can offer a superb user experience without any lag. It will be good if you test your app on a regular basis so that you can keep all the errors at bay.

Don’t Forget About Push Notifications

Apps that remain quiet for a long period of time can be forgotten or sometimes deleted from the user’s device. To stay in the mind of your app users, you should roll out regular push notifications that draw them back to your app. For example app such as Musx has a habit of sending a weekly notification to motivate users to come and look at the top 10 songs of the weekend. They also send selective timely notifications related to the ongoing or upcoming concerts and other music-related events.

4 Steps To Choose The Rightful Mobile App Development Company

In the modern world we live in, almost everybody is obsessed with their smartphones. One of the perks of possessing a mobile device, be it a phone or tablet, is the ability to download any app as per the need. As a result, mobile app development has become a gold mine. Likewise, every business knows that the mobile app is the best way to reach out the maximum audience and make sales. An awesome app that represents a brand increases the business exposure to the maximum level.

Android app development services

If you are considering mobile apps development to craft your exclusive mobile application, you must know what goes into making a great app. However, if you do not have the time or manpower to build an app, the alternate for this is to hire mobile app developers. During the hiring process, make sure you consider these 5 important tips to ensure that you are dealing with the right resources

  1. Aim For Multi-Device Compatible App

While hiring mobile app developers, consider the services that are able to create the app which is compatible with almost all popular mobile devices. Your business app should perform well on Apple as well as android based devices. This ensures that your business reach is not restricted to users of certain device.

This gets more important in case of android application development because there is a plethora of android devices available. Choose the app development company that is familiar with a wide range of devices.

Even you should set goals for your app in terms of the devices you want the app to be compatible with. The obvious target devices can be Apple and android based smartphones and tablets. You must consider app developers that are familiar with these devices.

  1. Ask For Former Clients & Apps

For the best results, you would definitely want app developers to have a certain level of expertise. So make sure to ask the services you are hiring for work references and previous apps developed by them. Then, simply go to the app store and check out the reviews of the app. You can also install and use the app. This will give you a clear idea about how your app would address your audience and whether they would like it or not.

  1. Consider Developers That Offer Extra Services

A lot more is needed beyond designing the app. A mobile app may report bugs and crash later once it is live. Ask the services about the technical support they offer and how much time it takes for them to get going on any issue. Moreover, look out for their availability in future when you would need an upgraded version of the app.

  1. Choose How You Wish To Make Money From The App

Mobile application development can be a profitable venture. It is important to decide before hand about the way you would want to make money out of the app. You might consider charging the audience in order to download the app. The other way is to avail the app for free and then feature in-app purchases.

Android App Development: Tips To Follow In 2017

Android app development company

Smartphones have become the most reliable gadget of the modern world. The beginning of the year 2016 showed that more than 70% of people preferred mobile apps over the regular desktop applications. From the enormous smartphone user domain, the mobile platform which is leading the global market is the android.

Android smartphones are leading the smartphone usage charts. The android app development has managed to provide tremendous productivity and flexibility in the lives of people. People use their android phones to play games, shop online, manage the daily routine and much more. Considering the direction the world of smartphone is headed to, creating apps for android based devices can be termed as a profitable business agenda. Here are a few pointers to consider while developing the future android apps.

  • The More Responsive The App, The Better

A mobile app which may be good looking but is not fast enough will never be a hit. You might be putting a lot of efforts to make the app unique and eye striking. But it will not be cherished by the users if they have to wait for a while for options to load. While making the android app elegant, make sure the app users appreciate the responsiveness while switching sections within the app. Although there is no restriction for the loading limit, it will affect how your users think about your app. And if someone comes up with a similar app which is more responsive, you will definitely lose the game.

  • Do Not Compromise With App Security

The application should provide a secure user experience. Security breaches like identity theft and hacking have become common these days. And this will rise in the coming years. The users should feel secured while using the app, especially while making transactions. The android developers should use the latest security measures for users safety. You can reach for the reliable resources of security solutions to achieve the best results with your app. Provide your contact information in the description of the app so that the users can get to you whenever they need.

  • Refine The App Navigation

Go through the best apps of recent years. You can experience the ease of navigation the apps enabled to the users. This is one of the main reasons people prefer certain apps over the others, even if they have the same features. Ease of navigation can make or break an app. In the end, it is the user that will decide the fate of the app. Give them the simplicity they cannot resist. Once the app has been developed, use it from a user’s perspective. This will help you to realize what the app is missing and optimize it before the launch.

  • Social Media Integration is a MUST

With social media being the most trending thing nowadays followed by smartphones, make the most of the social media platform. People love to share something new with their friends as soon as they experience it. Add social media sharing buttons in your android app. This will also help you to market your app and reach out the maximum crowd possible.

  • Add Main Website Link

An app has to come up as simple as possible. Do not stuff all the information in the app and make it clumsy. Instead, put up the link for the main website in case people want more information.

How To Enhance The Mobile App Engagement Rate?

As per the recent market survey reports, approx 70% of the users delete the app within first two months of its installation. Today user retention and customer loyalty have become one of the biggest challenges for the app industry and developers. To retain the users, an app owner should develop a highly engaging app that is capable of keeping users hooked for a very long time.

Factors like low engagement and retention represent the failure of a mobile app. While things like usage sessions, active users, the number of downloads and retention rates determine the success of a mobile app. Nowadays, the Android application development has become quite easy but maintaining the user base is still a tough nut to crack. Users quickly switch to a new app that offers better features and functionalities. Just developing and publishing the app on app stores is not sufficient, the real challenge lies in gaining and establishing a loyal customer base.

With the help of a reliable and skilled Android app developer, a person can launch a highly engaging app which will surely retain a good amount of users. Once you have submitted your app to the Google Play Store, now it’s time that you inspire as many as audience possible so that they continue to use your app. This will in return increase the monetization opportunities for you. To compete in this ever-changing market, every app owner wishes to maximize the app retention rate and converting the first-time user into the loyal user is the best way to do so.

You should look out for a trusted android development company that offers complete technical support services for the app. Given below are the few strategies which will help you increase app engagement and retention:

Create value

An app is worthless if it is not able to create any value for its audience. Every user has his/her own priorities so as an app owner it’s your responsibility to regularly remind you users about the app. These little things will always keep your app on the top of user’s mind and also lures them to use the app again & again. To establish a loyal customer base, you need to create an app which brings value to them.

Engage your users

There are different channels through which you can keep your users engaged. If you deploy these methods in a right manner then you can quickly gain the retention of several lost users. There are different ways by which you can keep your users engaged: Emails, Push Notifications, Discounts etc are the most common ones.

Delight your users

The best way to make your mobile app successful is by having the in-depth know-how of what exactly your users are looking for and how efficiently you can deliver that particular information to them. People always stay busy with those apps that provide them with some value and also assists them in making their routine tasks easy & hassle-free.

Conclusion

In this blog, you will read about few crucial strategies which would assist you in increasing the user engagement and retention. Make sure you hire a skilled app developer who possesses latest tools & techniques in his arsenal. 

These 5 Factors Make A Successful Mobile App

Mobile phones have become reliable devices of the modern world. According to a survey conducted by Google, the beginning of 2016 showed that more than 70% of desktop application users have switched to mobile apps. Android smartphones are ruling the mobile market because they have achieved a lot and so have its robust mobile applications. Considering the latest trends and benefits, creating a mobile application can be termed as one of the best business to strengthen your brand and increase your prospects and profits.

People love to get on their smartphones to shop or play games and much more on the go. At any time and any place, android phones allows getting information on various products and services. It is the mobile application development, which makes it easy for the viewers to find out what they are looking for in a more systematic way. For the application to provide a crisp experience to its users, there are 5 primary elements which have to be available in any app.

  • Smooth App Navigation

 If you consider all the successful apps of the past 5 years, you will notice one common element. It is the ease of navigation. Easy navigation is a ‘must-have’ for an app. Ultimately, it is the user that decides if the app is a hit or a fail. So, keep the app interface intuitive and interesting. Create the app from a user’s perspective. This will help you to add all the important aspects in an organized manner.

Mobile apps development services

  • Excellent Responsiveness

 An attractive app with a poor performance is no good. It is as simple to quote. Along with making the mobile app development look beautiful, Ensure that the app users have a pleasant time switching from one section to another. Delayed switching is annoying and is frowned upon by app users. The app loading time should also be quick and reliable. Applications that are slow and less responsive simply end up losing customers. Use graphics that do not pull down the app performance and also enhance the functionality.

  • Cross Platform Compatibility

 If your app fails to perform on all the popular mobile operating systems, do not have any expectations from the app. Nothing is more discouraging than a mobile app which fails to perform on all mobile operating systems. You might be targeting android market as android is most popular OS today, but ensure that other platforms like iOS and Windows are equally potential grounds.

  • App Security

The application should provide a secure user experience. Identity theft and hacking are on a rise these days. Take relevant measures for users safety. Look out for the latest security solutions which are reliable to achieve the best results with your app. Along with the app, give your contact information to users so that they can get assistance whenever they need.

  • Main Website And Social Media Linking

 It is impossible to stuff a mobile app with all the information. The app is definitely relevant, but the main business website has all the smallest of details about the products and services. The mobile app should be capable to link its users to the website. Similarly, add social media sharing buttons to maintain your potential customers across all platforms.

Why A Mobile App Is More Gratifying For Marketing Than A Website

Mobile application development company

Having an exclusive app for your business takes brand marketing to a whole new level. Apps are not just used by business giants like Amazon and eBay anymore. Almost all kinds of businesses are now enhancing their marketing strategies and expanding their customer domain with mobile apps.

With the continuous growth in mobile marketing, more and more businesses are joining the mobile app culture to connect with new customers and drive more traffic towards the business. Mobile application development helps to generate repeated business, increase sales through product promotions, and provide a continuous help desk to the customers for support.

  • Mobile Apps Enable Shopping On-The-Go

Mobile apps reach the target audience and let them shop for the latest products from anywhere and at anytime. Every time users come on the app, they think of your company. This means that whenever they are in search of a product or a service, chances are high that they will reach out to you. Having an app helps to place your business in people’s pockets and creates a strong relationship . You may hire iOS developers or android developers because mobile devices are nowadays selling like hot cakes.

 You need to ask yourself, where does your business stand a chance in such a competition? Are you adapting according to the needs of your audience or are you waiting for the rivals to get apps and take away a big chunk of potential customers?

  • Mobile Apps Are The Future Of Marketing

As far as the future of mobile marketing is concerned, apps are becoming a new frontier for shopping. Lay down all the promotional text messaging services and simply make the most out of robust mobile apps. Currently, there are more that 1 billion smartphone users in the world. More than 65% of search engine queries are reported from mobile devices as compared to computers. This gives a clear picture that app development is not just for a big business but smaller ones as well.

  • Make Your App A Social Platform

If smart phones are the first obsession of people today, the second one is undeniably the social media. The world is obsessed with social media and it is a great plan to be a part of the obsession. Adding up features like commenting, likes, messaging etc. helps to enhance the social standings of the brand and even the app goes viral.

 People spend a lot of time on social media. By providing them an app that allows them to shop along with social media integration will keep the customers engaged. Adding social features to the app is a great way to market your products. With in-app interactions, customers are able to review and share products with their friends instantly.

Bottom Line

 Mobile app loads and operates much faster than a regular website. It takes only a second to launch and let the shopping process begin. On the other hand, a website can take significantly longer time, especially if the mobile user has weak signal reception. Mobile optimized websites may serve the business purpose, but they cannot replace the qualities of an app.