Why A Mobile App Is More Gratifying For Marketing Than A Website

Mobile application development company

Having an exclusive app for your business takes brand marketing to a whole new level. Apps are not just used by business giants like Amazon and eBay anymore. Almost all kinds of businesses are now enhancing their marketing strategies and expanding their customer domain with mobile apps.

With the continuous growth in mobile marketing, more and more businesses are joining the mobile app culture to connect with new customers and drive more traffic towards the business. Mobile application development helps to generate repeated business, increase sales through product promotions, and provide a continuous help desk to the customers for support.

  • Mobile Apps Enable Shopping On-The-Go

Mobile apps reach the target audience and let them shop for the latest products from anywhere and at anytime. Every time users come on the app, they think of your company. This means that whenever they are in search of a product or a service, chances are high that they will reach out to you. Having an app helps to place your business in people’s pockets and creates a strong relationship . You may hire iOS developers or android developers because mobile devices are nowadays selling like hot cakes.

 You need to ask yourself, where does your business stand a chance in such a competition? Are you adapting according to the needs of your audience or are you waiting for the rivals to get apps and take away a big chunk of potential customers?

  • Mobile Apps Are The Future Of Marketing

As far as the future of mobile marketing is concerned, apps are becoming a new frontier for shopping. Lay down all the promotional text messaging services and simply make the most out of robust mobile apps. Currently, there are more that 1 billion smartphone users in the world. More than 65% of search engine queries are reported from mobile devices as compared to computers. This gives a clear picture that app development is not just for a big business but smaller ones as well.

  • Make Your App A Social Platform

If smart phones are the first obsession of people today, the second one is undeniably the social media. The world is obsessed with social media and it is a great plan to be a part of the obsession. Adding up features like commenting, likes, messaging etc. helps to enhance the social standings of the brand and even the app goes viral.

 People spend a lot of time on social media. By providing them an app that allows them to shop along with social media integration will keep the customers engaged. Adding social features to the app is a great way to market your products. With in-app interactions, customers are able to review and share products with their friends instantly.

Bottom Line

 Mobile app loads and operates much faster than a regular website. It takes only a second to launch and let the shopping process begin. On the other hand, a website can take significantly longer time, especially if the mobile user has weak signal reception. Mobile optimized websites may serve the business purpose, but they cannot replace the qualities of an app.

How to install Android SDK on Windows & Mac OS?

Thanks to the latest package from Google Inc. installing the Android SDK (software development kit) has become far easier. This one SDK file will give you almost everything that will help you communicate with the with your mobile phone via the USB port. The SDK files consist of several tools like ADB (Android Debug Bridge) and Fastboot which will make your communication stronger and stable.

Android App Developers

If you are planning to use SDK for Android app development, then this article will assist you in installing the SDK on the Window and Mac OS.

Getting started with the Android SDK

You can download the SDK file directly from the Google. The file downloaded from the web is compressed. Thus you need to be familiar with the compressed files- and should also know how to extract the necessary setup files from the folder.You need to extract your compressed file into the following locations:

  • Windows: The root of your C: drive

  • OS X: Your home folder

  • It will be good that you rename the extracted folder to “Android development”, this will make your rest of this guide and your time with the SDK quite easier.

Installing Android SDK on Windows

If you are still using the previous version of Windows, then you can no longer set the PATH in the autoexec.bat or autoexec.nt file. Make sure you update your system’s Environment Variable settings. Here’s how you can do it on a Windows 8 powered machine.

  • Click on the Start Key of your keyboard

  • Type Environment Variables in the search box

  • As you will type, you will see an option to Edit the system environment variables. Select it

  • An environment variable window will open, choose the PATH line item in the Systems Variables Sections, then click on the Edit button.

Add the full path to the Android SDK Tools and Android SDK Platform-tools folders in the edit box which is separated by the semi-colon. The path file should look something like this:


Installing Android SDK On Mac OS X

Android App Development Services

You need to set your PATH variable on the machine powered by the Mac OS X in your bash profile. Doing so is quite easy, and all this is included in one file. In the home folder, there will be a file named .bash_profile. Open it with the text editor. Once it is opened, you might see a blank file, or it may contain some other information. All you need to do is to add a couple of lines on the top of the file:

  • export PATH=”$HOME/Android/tools:$PATH”

  • export PATH=”$HOME/Android/platform-tools:$PATH”

Save the file, and then reboot your computer, so the new PATH is sourced properly.


After some recent updates, the Android SDK has become more stable and compatible with both Windows and Mac OS. It will be good that you correctly read the instructions before installing it on your PC or laptop.

From Fitness To Social Network, Pokemongo Covers All

With around  15 million downloads, PokemonGo is supposedly quite a successful mobile game that we have come across. Perhaps it’s not just a game and has extended a level ahead that accounts for the success of this app. We have been talking about different genres of mobile apps. However, hybridization in mobile apps is something rare. Well, to take mobile apps to the next level we can now see intermixing of functionalities in order to create a comprehensive platform that takes care of not just one of needs.

With so many people entering in the mobile app development world we need a watershed that can help us to that can break the stereotypical app development ideas so as to maintain the zest among the users. This is the reason why  iOS or Android App development services need an extension strategy that can maintain the zest among the audience alive.

Therefore, it is the time to extend all the all the functionalities making mobile apps quite a handy tool for development.

This is the reason why we have attractions such as Augmented reality, gamification and social media integration that are emerging out to be new savior of the technology.

Adopting augmented reality

Pokémon Go has officially been credited as the first official AR; although we have few apps that are gaining credence such as McGonigal’s I Love Bees that aims to market Microsoft’s XBox game Halo. Along with this, we have several “Gamified” apps that have been quite successful such as Foursquare that has been getting criticism among lot of communities for offering inappropriate meaningful rewards and other stuff.

We can say that the Pokemon Go, which is a  AR game, is sheerly inspired by the Pokemon video games which is all about exploring and collecting which also deliver an optimistic social message which is mixed with storylines.

How would you improve it?

One of the main attraction of this game is that allows you to go for socially interact with people surrounding you thus opening you up for new connections. Moreover, this has become one of the biggest attraction among the developers. There are some social interactions that happen around the game which is quite good as it brings real world goodness to our stores.

How can we link augmented reality to our app ideas?

Now that we all have heard a lot about augmented reality and looking at its apparent advantages there are a lot of people who might be thinking about entering into the development. Social stimulation has become one of the most sought after requirement, and this is the reason why real world is taken and entered into the games.

Along with this, we have non-player characters that are projected around us in the real world and helps you to create an environment where you do cannot make our the difference between the real and imaginary characters, and this will help you to create a mystery.

What makes PokemonGo an inspiration for modern mobile apps?

PokemonGo, however, covers various genres and encourages people to walk which we hardly do. Apart from this, it is a geolocation-based app that gives you a reason to go out and also interact with people. This further encourages team ship and allows you to develop the form new connections.

Bursting The Costing Myths In Mobile App Development

One of the biggest misconceptions which is lingering around in mobile app development world is that developing a mobile app is quite a costly affair. Though I won’t say that developing a mobile app is a penniless job, however you would certainly not need fortunes to make a mobile app. Wherein considering the benefits that they offer is covers up the complete costing factor you need to be aware of the. Mobile apps are no longer just for the entertainment purpose but have now become a major business carriers.

Business owners have started taking mobile app quite seriously as this has the business owners to reach quite easily to their users. Looking at this extensive reach of mobile apps we can see that the business owners need to enter into mobile app development quite seriously. Development cost is a prime discuss  and obviously cost of recruiting a professional Android app developer is a major concern.

The biggest myth! Mobile apps aren’t for Small Businesses

An analysis carried in 2015 of 40, 402 app that were created with app development platform found that it was “expected” businesses for instance gyms, hotels, politicians, golf courses and even plumbers are rising in the development. What is the reason behind why these industries are building more apps, and this is the ease of building apps increases? As we know that it has become quite easy to develop mobile apps, therefore we can see that the potential functionality also increases.

Apart from this, there are several one-off investments such as in-app payments can help them save money for long-term investment and also cut shorts the amount of time it spends in order to fulfil the orders, complete the bookings and take payments. For those who wish to meet their potential clients at several locations, they can easily display data as well as portfolio offline by making use of an app is what that is responsible for finishing a sale or losing a prospect to your competitors.

Cost incurred in developing a mobile app depends of several factors and hence varies regarding requirements. Costing depend on the size of the apps, support, maintenance, content, are certain major points that comes into play while designing the app. Furthermore, cost of the app also depend on what kind of development are you are opting for such as in-house outsourcing a development firm. As discussed earlier certain factors are responsible to certain factors that come into play that determine the cost of developing a mobile app. However, these factors are quite similar for Android apps.

But there are certain apps that need some extra paid tool that costs some extra costs. This is the case with Android games and those apps that require any additional security features or graphics which are beyond the scope of Android app development environment.

The total cost of the app comprises of the following factors:

Hiring the developer:

The cost of hiring a developer depends on the technical expertise as well as the experience rendered by the developer. However, the nominal cost of hiring the developer is a monthly fees of $100 or $ 5-10 per hour.

The resource that you spend in gathering the user’s requirement for the app is quite big. Further, you need to carry on surveys as well as campaigns on staff that requires you to complete this job.

Designing and developing the app:

The design and development cost is the total amount which is spent on the remuneration of the developer and the design as well as other licenses that one might purchase.

Testing the app:

Development through the most essential but not the sufficient condition for developing the complete app. Mobile app testing is one of the primary requisite that involves money. Improper mobile app testing further results to unnecessary deadline delay and cost overruns.

Having a proper marketing strategy:

For this, you need to have a fixed budget for marketing your Android app through CPI, CPM and other things. An app without a proper marketing strategy will be lost in this vast ocean, so as to have a guaranteed success you need to be highly competitive in the industry.

Bare Bones:

When it comes to native app development, we know that the cost incurred is much more when compared with cross-platform app development. For those who do not wish to compromise with their quality must go for native app development which certainly is not the big task if done with proper planning.

Plausible Threats And Solutions Related To Mobile App Security

Within a decade we have seen a drastic transformation in the way use to work such as our checkbooks, memo pads, mini storage devices, id proofs,  accounts,  cameras,  and several other things that deal with our critical and confidential data.

We cannot ignore the fact that critical data requires quite strict security, and this alarms all the users that whether this substitute that they are about to choose for their tried and tested storage method is as competent or not. Security is such a major issue in mobile app development and no matter you hire a professional Android app developer or iOS you cannot afford to ignore the security.

Why is Mobile App Security an area of concern?

Well, the best answer will be to answer all these questions such as that whether you use utility apps such as phone barcode scanners? Are you carrying out a business or running an enterprise app. No matter whether you are running a firm or are an individual business owner who has to store their employee data, trade secrets, business quotations, and other sensitive information which is crucial for your business.

Even start-ups or SMBs that have a retail app that store bank account and credit card credentials of their users. Those who are “freemium monetization model” based app owners, who might be trade money for features

All in all Mobile app security is one of the most crucial aspects of any mobile application development. It’s not just the app owners that fret about the security of their mobile app, but even the mobile app users also need to pay heed to the security of the developers.

Caution for the users

There are many people who are unaware of the fact that how their mobile apps can access their personal data on your mobile device. Well, you are the one’s who allow them to do so by allowing them to access the data which includes all the media files, e-mail id, and  your native gallery features, and this is in the box that appears with the warning before installing the app.

There are several users that click on ‘allow’  in order to install the app for free.  The barter is that we allow all the third parties that are attached to the application get a control on our data as functions of our devices.

Among the total hacking happening around us, there came a stats that showed that about 53 percent of fraudulent in mobile commerce are related to money. Thus happens through their stored credit card details. The rest of them include 47% of the identity thefts, data phishing, and banking frauds.

Hacking of Facebook accounts, Identity theft, morphed photographs, financial thefts, these are some of the repercussions that one needs to bear if one loses the devices, or any confidential information is leaked.

There are certain mistakes that these development firms do while developing these apps and in this blog, we will discuss how to tackle all the mistakes that can help us to botch with the security of the app.

Not securing interactions and transactions that are at high risk:

Those Mobile apps that are specifically built in order to communicate with back-end services.

We have Enterprise apps such as CRM apps that are used by specific companies; they store the back-end data and for this, they use third party integration.

Likewise, we use a third party integration is involved when an app fetches any information which is stored in the cloud server.

Integrations are similar to joints that we have in a chain. Therefore all the integration that are with the backend needs security.

For this, you need to encrypt the data which is present in the encryption algorithms, for instance, the SSL (Socket Security Layer) and is a widely used algorithm for encrypting online data. The TLS (Transport Layer Security) can also be used to further improve the security.

Contingency Plan for Data Management after an attack:

We know that in CRM applications, geolocation apps, social media APIs, the stored data is personal and when leaked might have serious consequences.

Therefore, applications that contain personal data need to adhere to the protocols.

When do we befall this data theft?

Situations when your data gets compromised are:
1. When someone steals your device.
2. You get attacked by a Hacker.

How to tackle?

In the former case which is when you get to lose your device, then you can make use of selective remote wipe of which is the new functionality which is offered by most of the devices nowadays.

Using this you can easily remove sensitive data stored on your devices without even using it. Moreover, there are several phones that also offer a security login that makes sure that the users can easily do the same.

For those who have lost their device can also use a selective wipe for their mobile apps. There are applications such as Google +, Gmail, (google based apps that are integrated with your Google account) that allows the users to erase the sensitive information to delete confidential data from their Android /iOS device allow and even block specific access.

All in all!

Security is one of the strongest pillars on which the complete growth of your mobile application development stands and this cannot be compromised at any cost.
To build a strong app make sure that you adhere to OWASP standards which are the crux of mobile app development and helps to build secure apps.

We can help you out with any questions related to mobile app development or security.
So, feel free to drop us your queries.

The Latest Mobile App Monetization Strategies Of 2016

With the rise of fiercing competition in the app store, 93% of the mobile application are downloaded for no cost. It is heartbreaking but true that only a handful of free mobile apps actually make enough money to sustain in business competition. The paid mobile applications do not sustain in the market because they cannot find attention from the users. If you’re under an impression that subscription alone can do wonders in application download numbers, then you’re mistaken! Apart from subscription, there are too many other things which can contribute to making your app a big hit.

Remember, all applications are different. It varies from users usage and competition level, thus, resulting in diverse monetization strategy. It can be a situation where what works for iOS development company may differ for other competent Android development company. This can be considered as a simple principle while devising a monetization strategy.

In the past few years, we have witnessed an unprecedented number of people rushing to develop mobile apps. The major reason behind developing apps is earning revenues. If you examine the mobile app revenue from 2011 – 2015 and forecasts the same revenue till 2017, it will give you a rosy picture.

Mobile App Monetization Strategies Of 2016

Here are some highlights of the previous years results:

1. The maximum growth was recorded in 2012, out of which iOS contributed majorly. It is because iOS launched iPhone 5 recently.

2. The revenue reached 445%, between 2011 and 2015.

3. By 2017 it is expected to jump by 69% over 2015 revenue.

Here is The Developer Economics Q3 2014 Report. According to the report:

1. The majority of mobile applications business could not survive or are at the borderline.

2. Half of the iOS app developers and 64% of the Android app developers are going below $500 per app per month.

3. Only 1.6% of the mobile apps earns the revenue more than $500K per month.

4. Approximately, 69% of the mobile app developers struggle to sustain full-time development from the app revenue only.

So in order to sustain in the competition, one needs to do planning strategically. You need to consider app dimensions from various prospectives. Consider the following questions:

1. What problem does your application will serve?

2. What is the USP of your mobile app? What will entice users to pay for it?

3. What business model will you use for your mobile application?

4. What is the worth of your application? Will the users be willing to pay for additional features in your application?

After you get correct answers to these questions, the next step is to proceed with app business model. Here we have discussed few famous business models that you can explore to make a right decision.

1. Free with Built-in Apps

This is the most popular approach and drives high user acquisition. To get the more features of the same application, the user can upgrade to the premium app by paying a subscription fee. This approach is good up till your free version offers some useful features and content.

2. Paid Applications

It charges money to download this application. It earns money with new users subscriptions. The paid application should be feature riched and must be able to solve users complex problems. Your marketing team must be rigid enough to convince users to buy your app instead of searching for free substitutes.

3. In-App Purchases

It is considered as a profit sharing model where users can purchase anything like consumer goods and possess commodity model.

4. Subscriptions

It is basically concerned with content-based applications. Whereas some of the content pieces are available for users for no cost, and for reading the whole content, users have to pay for full content.

5. Incentivized Advertising

Here you can let brands advertise your application and give individual promotional offers based on the activities of your users.It is basically applicable in gaming applications where certain users redeem their gifts and earn revenue.

Wrapping up

The above mentioned tactics are not enough to promote your mobile application. They should be considered with the combination of other tactics in your app marketing strategies to get the right results. With the enormous amount of applications across every niche, one cannot expect the right result of monetization strategy too promptly.

The Prodigious Shift To M-Commerce

Mobile has been dominating the retail landscape according to more than five years of leading market researchers prediction. The human lives have been extended with the excessive use of smartphones and tablets. Do you remember, when last time you did not carry your smartphone while going out of your house? In fact, it is no wonder if I say that carrying smartphones is as important as carrying your wallet. They’ve transformed the way we perform our day-to-day activities, and how we communicate with our customers and companies similar.

In multiple device world, both the term “M-commerce” and “E-commerce” have gained a considerable amount of popularity. With the rise of iOS and Android phones, consumers find it easy to search and buy the products on their smartphones. This has also given a huge demand of professional Android app developer or iOS developer. However, mCommerce also fetches up certain drawbacks of e-Commerce viz. lack of mobility, privacy, security, undeveloped software tools, etc. Which further resulted in the acceleration of global mCommerce economy and anticipated to reach 100 billion USD by 2017.

Shift to M-commerce

Here are some critical reasons which have prompted the paradigm shift of e-commerce to m-commerce.

1. Offers personalized

With the enormous increase in mobile phone users, there are many reputed brands like Amazon; Snapdeal has started investing in creating world class mobile platform. The customers can now shop for wide range of products on their smartphones. Within the mobile apps, the users can check the price, expected date of delivery or the scan bar code of items. It also offers an array of information like tracking the status of the product, notification of any new offer on the purchase or exclusive launch of new products.

2. To subdue the drawbacks of E-commerce

As every coin has two sides, E-commerce has several limitations. E-commerce lacks the advantage of mobility, privacy and security concerns. It cannot be considered as a platform for complete security for making transactions despite embodying the best solutions.

3. Advantages offered by Mobile Shopping

The growth of m-Commerce has been boosted with the increase in many factors. This can be done throughout the use of smartphones, excellent UI, great loyalty programs, easy and fast access available 24/7, quick payments, etc. These factors have motivated the use of retail mobile apps.

4. Mobile Commerce would rise E-Commerce ROI

M-commerce and E-commerce are increasing a very quick speed. In a recent study, it was discovered that the return on investment on the m-commerce industry will be enormous by the end of 2016. The study was conducted on the 17600 consumers across 22 countries who are using mobile phones to shop. It resulted in the massive growth rate of 42% in comparison with 13% of the e-commerce sector, by the end of 2016.

5. No limit of Geographic boundaries

Undoubtedly, mobile commerce offers seamless interaction with the brands, retailers and business from across the globe. This has accelerated the demand of M-commerce to E-Commerce. The smartphone users have the privilege of shopping from any corner of the world instead of taking the pains of visiting the local shops of the market or country specific stores.

6. Offers huge business opportunity

The mobile shopping applications serve huge of your target market effectively, thus bringing larger opportunity to the application owners. With the rise of mobile technology, the young generation is more comfortable with digital technology, which has increased the usage of the tablets and the smart phones.

To Conclude

As discussed above, these were some top most reason why there is a significant shift to m-commerce from e-commerce. Apart from the USA, the other significant players in the mCommerce growth are India, China, Turkey, and UAE. Many of the leading e-commerce players like Amazon, eBay, Walmart have already landed into mobile-first strategy after understanding the target audience and its scope. The top fashioned website, Myntra has already taken an exit from its E-commerce website because of greater response from its mobile application.

Thus, we can say, users experience, loyalty program, and 24/7 fastest access are essential to any mobile retail apps.


Have you ever experienced how mobile applications in retail business have open a massive customer database in recent years? They have probably given increase customer conversion with it. Here is why an m-Commerce industry is in prominent demand.

Say Hello To Android N

It’s a time to rejoice for the Android users, as the long awaited Google’s Android N version is released in the month April 2016. We’re not making you April Fool! The whole tech industry is talking about its marvels. It has come up with a plethora of interesting features, and its developer’s preview will certainly assist to dive deep into the new updated functionality of Android N.

Android N

Google has also confirmed to enrich Nexus devices first with Android N viz, Nexus 6P, Nexus 5X, Nexus 6, Pixel C, Nexus 9 and Nexus Player. Rest it has planned to introduce the final version of Android N in Q3 of 2016. So if you want to become a proficient Android app developer, here is the overview of Android N.

Overview: Android N Developer Preview

1. Multi-window Support

Multiwindow Android N

It has given access to Android users to enjoy the popups of two apps on the screen at once. Android N users can run two apps simultaneously or in the split screen mode. They may also resize the apps by dragging the divider between them. On Android television devices applications can put themselves in picture-in-picture mode which assists in showing content while using the browsers or interacts with other apps.

2. Notification Enhancements

Android N, has redesigned the notifications system. It is done with the objective to provide easier and faster use. The new version has updated the notification template and has also given a leverage to customize more of the user interface labels which is associated with the MessageStyle class.

The notification enrichment is also accompanied with Bundled notifications, direct reply for real-time communication apps.

3. Introduction to Profile-guided JIT/AOT Compilation

The newly born version of Android N has introduced Just in Time (JIT). It lets turbocharge the Android Apps as they work. The another new Ahead of Time (AOT) assist in improving the runtime performance, preserve storage space and fastens the system updating process.

4. Number Blocking

Android N also supports a new feature number blocking. It helps the service providers to maintain a blocked-number list. It provides a harmonious way for apps to support number blocking from the extended range of devices. The default mobile application like phone or SMS or carrier apps can read and write to the blocked-number list. At the same time, the list is also inaccessible to other apps.

5. Call Screening support

Android N allows screening incoming calls with the default phone app. The new CallScreeningService can be implemented by the phone app which allows it to perform based on an incoming call’s Call.Details. It may perform functions like reject the incoming call, does not give permission to allow the call to the call log or avoid displaying the user notification for the call.

6. Multi-locale Support, More Languages

Android N let the users choose the multiple locales in the setting. This helps to support bilingual use-cases. The Android application may use the API and offer a sophisticated experience for multi-locale users. It also extends the range of languages available to its users. It offers more than 25 variants and partial support for more than 100 new languages.

7. New Emojis

Android N introduces new emojis and its related features such as skin tone emojis. You may check the emojis in your present phone by using the has Glyph(String) method.

8. Improved lock for security

Android N has also brought smart lock which is meant for the password. Although this feature was introduced with the Android Marshmallow and provides the leverage to users for storing their app passwords, which prevents from sign-in over and over again. But this feature has one major limitation of compatibility. This fails to secure passwords.

Introducing the Basics of Parse REST API

Mobile applications are data-oriented. It means that when developing these apps, developers often need to constantly store data on the device itself to ensure an accurate functioning of the app. Parse is a relatively simple and easy to use service which takes the guesswork out from creating a complex backend for your mobile app. As a cloud app platform, it makes your app data externally manageable and easily accessible for the admin purposes, outside of the app, regardless of the platform you are using. And the best part is one can easily connect to Parse backend using a Rest API.

In this tutorial, I will be guiding you with the ways of making the most out of the Parse REST API and how it can be used. If you are associated with any iPhone or Android application development company and you are at a beginner level, then this tutorial can help you as it is easy to follow and will surely help you to get the hang of Parse.

But, before I directly take you to the subject, you need to grab the source code from GitHub  . also , I would like you to give some compelling reasons to use Parse.com.

  • Using parse, one can easily host their static image files ( up to 10 MB) on Parse Hosting services. It’s a best way of using parse CDN to render images of your website.
  • You can also use Parse Analytics service to keep a real-time track of our API and its usage. Using it, one can also track their custom events through dashboard.
  • With the help of features like Parse Social, it becomes extremely easy for you to integrate your application with social networking platforms, which can easily be taken to the Parse Customers page to see what other developers are doing with Parse Products.

So, let’s get started.

1. Login to Parse Account

The first step you need to take is simply create a new account. Once done, login to your dashboard and start following the below mentioned steps.

  • Click on the “Create New App” button
  • Enter the name of your app ( we are calling our app “Todo”), and select “Create App”.
  • Once the app is created, you’ll see the screen like this. Make sure you remember your application ID and Rest API key. Application ID is important to identify your app.

  • After this, click on the “Data Browser” tab, and then click on “Add a Class” button
  • Choose “Add Class” in the sidebar.

This is the class that we are going to use for your app. Here you can use the class similar to the name of your app. The result will look like this:

Here, you need to click on “Create Class” and after this you’ll have all your classes ready. There are four defualt columns: objectId, createdAt, updatedAt, ACL. These are created automatically for all the classes. They are described as follows:

  • Obejectid- a unique id of the object
  • CreatedAt- indicates when the item is being created to the Parse
  • UpdatedAt- represents the time when object is updated last
  • ACL- accesses control list

Once done with the above mentioned steps, it’s time to add a custom property to our newly created class to hold the content of the same. Let’s simply call it “content”.   Now, click on the “+Col” button, and it will provide you with the box like this:

For the column name, enter “content” in the given name field, select a type of string, and click on “Create Column”. It’s done!

As of now we are done with creating classes, we can now proceed to create our iconic app.

2. Creating a New App

Once you get the access of the “Create Column” option, execute the below mentioned command in the same, to get the iconic app.

ionic start todoApp blank

Running the command above will allow you create an Iconic starter app. Now, navigate to the directory of your newly created app and enter “iconic serve” to kick start the process of development at http://localhost:8100.

After this you can start on creating your very own iconic app with the help of some snippets. If you belong to non-technical background, then you may opt to hire Android app developers for assistance.

Let’s Wrap Up

I Hope you have gained a pretty good understanding of the Parse Rest API framework and how it can be used to serve the back-end purposes of your mobile app.

Issues While Upgrading Fairphone from Jelly Bean To KitKat

Fairphone is a leading Smartphone development company that strives to design and develop outstanding product while ensuring high end quality. This social enterprise was founded in 2013, and has delivered Smartphone FP1 in 2013 and FP1U in 2014. Both the devices possess the Android 4.2.2 (which is popularly known as Jelly Bean) platform.

Now, the question is that when the Android applications development platform has expanded its capabilities with the versions 4.4 (aka KitKat), why Faiphone is not upgrading to the superior version of Android. However, to foster advanced technology and latest improvements, it is imperative to use the latest platform as the base.

The company has answered their disappointed consumers with a few reasons that are hindering it for this clear upgrade.

Efforts from external parties is needed: They explained that to get an update to the Android KitKat, a support from the external parties is also needed. These are the production partner of Fairphone (Changhong) and the chip-set producer (Mediatek).

Preferences of support provider: There are certain devices that are developed by other manufacturers but exhibiting the same OS as the Fairphone FP1 that are expected to get phone updated to Android 4.4 in a few more months. It thus is anticipated that Android support provider are currently focusing on giant manufacturers. They are thus ignoring the small companies and leaving no other choice for those companies considering the latest platforms and design & developing hardware accordingly.

It is a complicated task: Upgrading an existing mobile OS to the Android 4.4 version is not a child’s play. It involves complete dedication and a lot of efforts. Let’s ponder into the steps involved in the latest Google Android version to a phone’s update.

a.) Google unveils the latest OS to a few platforms, certainly to the devices that are possessing their own flagship.

b.) Since, the chipset has to be customized properly in order to support the OS, the chipset vendors are thus required to build the suitable update. It must be incorporated with the suitable functions to support the latest version.

c.) Chipset vendors after creating the appropriate chipsets, forwards that to their customers (or ODMs). For the Fairphone Smartphone, the chipset vendor is Mediatek and ODM is Changhong.

d.) The ODMs further enhances the chipset to make it support their devices. This phase particularly consumes a lot of time. Since the production partner can’t proceed further until the chipset vendor accomplishes their task.

e.) The update can be delivered to the Fairphone community only upon the successful completion of all the aforementioned phases. This update notification is then delivered to all the devices over-the-air.

This represents that Fairphone is entirely dependent on the suppliers and its partners. Meanwhile, the company is seeking an alternative to update to the version 4.4 as soon as possible. Fortunately, the Android 4.0 (Ice Cream Sandwich) and Android 4.1 & 4.2 (Jelly Bean) are the most common Android version is running on a two-third of the total Android devices out there. This is why, users of the devices with aforementioned OS can enjoy the compatible applications for a little more time.