Business Takeaways With Android Applications

The Android is undeniably the most popular and scalable mobile operating system in the market today. There are over a billion android users around the world and the numbers are soaring with every passing day. The feat is astonishing and every other mobile application development platform aims for such a success. The basic reasons behind android being such a hit are quite reasonable. The technology is cheap and scalable. The open source platform allows the developers with the freedom to craft amazing applications.

The closest counterpart, which is Apple, may come with tools and SDK for the developers, but it does not match the freedom of the android platform. The other leading mobile app developers like Google and Verizon are making use of the framework as a reference to come up with better solutions. By keeping the standard of scalability similar to android, they have been able to come up with satisfying results.

With android devices being the first choice of the people, thousands of people are joining the android community. These people come from all kinds of locations and communities, which represents the outreach of the android technology. From a common man to a corporate personnel, android is becoming the choice for devices and operating system.

Android apps have served the businesses and various corporate sectors around the globe in an unimaginable way. The ever evolving android app development has always proven to be a low-budget technology capable of crafting something remarkable. A developer or the app admin doesn’t have to worry about the costs to development. The mobile apps are coded in Java, which is the basic programming language. So, it is easier to code and modify the app program whenever required.

With the dedicated team and latest tools for app development, android apps can be created in no time. Professional Android application developers make use of the scalable platform for programming the android apps. A developer just has to pick the right tools and resources, in accordance with the need of the business and give rise to an amazing app. The android framework enables a flexible and precise distribution mechanism that increases the availability of the developed apps to a wide range of users.

Android application development

There are many third party mobile app stores which host the new apps and latest versions of the existing ones. The Google Play Store is the official place to get Unlike the Apple’s App Store, most of the apps for android can be downloaded for free. There are no strict guidelines unlike many other mobile app platforms to get to your desired app. Apart from the Play Store, there are many other android markets such as Amazon, which can be considered to get the latest apps.

In a short period of time, the mobile app market has brimmed with some elite android developers who can create complex applications, keeping the cost and time to development to the minimum. In order to work on the android SDK, it costs practically nothing as all the tools are available for free. All it takes is an effective android development team which can deliver a competitive app that has all the necessary ingredients for the success of a business.

Will There Be In Rise In The Demand For App Developers in 2017

According to the recently conducted market survey, the year 2017 will be fruitful for the mobile app developers. It is said that by the end of this year, the demand for app developers will grow five times and lots of new places in the IT sector will be opened too. Moreover, the research also suggests that mobile device (smartphones and tablets) sales will rise to 2.1 billion by this year.

This huge growth perspective will automatically increase the demand of Mobile App Developers who are capable of accomplishing all sorts of simple & complex app development tasks. The users nowadays look out for those apps which offer high performance and proper usability. So make sure your app excels in these two aspects. To create a huge user base for your app, you need to follow all the latest trends and also bear in mind the requirements of app audience because in they are the ones who will be using your app.

Mobile application development services

Most of the apps developed today are aimed for retail customers, Whatsapp & Viber being an example. As the result, more attention is now given to consumer-oriented compared to those used for work, called enterprise apps. Nowadays, app owners are also outsourcing their app development process as they get same quality services but at affordable prices. There are several offshore firms which have a team of experts who can handle all the app building tasks.

The primary difference between commercial and enterprise Mobile application development is that they are made for the users and later is created for internal functioning. Due to rising demand for app developers, it has become easier for the firms to rapidly develop, deploy and maintain mobile apps which help in meeting their requirements. It has also become easy to locate the best developer who offers excellent services at pocket-friendly prices.

Seeing the rising market competition, it has become essential for the firms to create an app so that they can easily reach out to the millions of potential customers spread across the globe. Moreover, an app also helps in building a brand image which is quite essential when you own a big brand. The rising importance of mobile apps has forced the marketing experts to keep this platform on top priority.

The scenario of the current digital workplace is changing every day. At present, every employee uses on an average three devices in their daily routine. It is predicted that in future it will increase to five or six devices with technology such as wearable devices and IoT (internet of things) are also gaining popularity. Each of the employees will then be provided with different apps, devices and processes to choose from so that they can complete their task in an efficient manner.

As a result, there will be a huge rise in the demand for app development within a short span of time. To tap into this market, several software development companies have also shifted to app sector as it promises great revenues and growth in the coming future.

Conclusion

If you are planning to come with a commercial or enterprise app then it will be good to hire someone who knows in and out of the app development process. Look for skilled & experienced developers for your project. 

5 Steps To Develop A Mobile App For Business

Business mobile application development has brought in a lot of opportunities for growing as well as developed businesses. Since the world has turned from desktops to mobile, apps have become the latest medium for communication. Now, businesses around the world are looking forward to getting their own mobile apps to reach out and sell better to their target audience.

However, it is not easy to create an app which looks amazing and functional at the same time. These two factors are the driving forces to motivate the audience to make a purchase. An effective mobile app development is something that needs an investment of ideas, time and money. If you are also considering forward to build an app for business, the following steps are quite useful.

  1. Identify The Aim Of The App

When you start the app development, it is very important that you make a list of all the features that are mandatory in the app. This includes one primary function, followed by some secondary ones. Discuss with the client about the requirements and detail of the app. The developers should always be in contact with the client at every step of development.

  1. Start With Demo Versions

It is advised to the mobile app developers to sketch the app development on paper before they start coding for it. Based on the information and requirements of the client or business, rough screens can be created. From these, the best versions can be finalized and the process can be started.

  1. Add Usability To The Process

Along with the information from the client, it is important for a developer to add his suggestions in the build. The same modifications should be discussed with the client about the better alternatives. It is appreciated when the developer educates the client about the latest technology trends and practices to create a successful mobile app.

Mobile application development services

  1. Make A Strategy For Development

Once you are done with all the paperwork and discussions, it is time to make a useful strategy. For this, you need to get in touch with your designers, other experts who are a part of the process to come up with the best strategy.

  1. The App Design

When it comes to creating an amazing app design, there are many tools available like JavaScript, CSS-3 etc. App design is one of the most important aspects of mobile app development. The app design is basically the first point of contact of the app with its users.

Make sure that your app is easy to operate by users of all kinds and is accessible to a wide audience. You need to feature the app on different platforms so that people searching for the app from different devices can access it.

Conclusion

Once the app passes the design and development, have your business app tested in various conditions and situation to find out the bugs and mistakes, if any. Developing a mobile app without technical assistance may cost you investment and potential customers. So, it is advised to hire or consult professional for the best results.

How To Enhance The Mobile App Engagement Rate?

As per the recent market survey reports, approx 70% of the users delete the app within first two months of its installation. Today user retention and customer loyalty have become one of the biggest challenges for the app industry and developers. To retain the users, an app owner should develop a highly engaging app that is capable of keeping users hooked for a very long time.

Factors like low engagement and retention represent the failure of a mobile app. While things like usage sessions, active users, the number of downloads and retention rates determine the success of a mobile app. Nowadays, the Android application development has become quite easy but maintaining the user base is still a tough nut to crack. Users quickly switch to a new app that offers better features and functionalities. Just developing and publishing the app on app stores is not sufficient, the real challenge lies in gaining and establishing a loyal customer base.

With the help of a reliable and skilled Android app developer, a person can launch a highly engaging app which will surely retain a good amount of users. Once you have submitted your app to the Google Play Store, now it’s time that you inspire as many as audience possible so that they continue to use your app. This will in return increase the monetization opportunities for you. To compete in this ever-changing market, every app owner wishes to maximize the app retention rate and converting the first-time user into the loyal user is the best way to do so.

You should look out for a trusted android development company that offers complete technical support services for the app. Given below are the few strategies which will help you increase app engagement and retention:

Create value

An app is worthless if it is not able to create any value for its audience. Every user has his/her own priorities so as an app owner it’s your responsibility to regularly remind you users about the app. These little things will always keep your app on the top of user’s mind and also lures them to use the app again & again. To establish a loyal customer base, you need to create an app which brings value to them.

Engage your users

There are different channels through which you can keep your users engaged. If you deploy these methods in a right manner then you can quickly gain the retention of several lost users. There are different ways by which you can keep your users engaged: Emails, Push Notifications, Discounts etc are the most common ones.

Delight your users

The best way to make your mobile app successful is by having the in-depth know-how of what exactly your users are looking for and how efficiently you can deliver that particular information to them. People always stay busy with those apps that provide them with some value and also assists them in making their routine tasks easy & hassle-free.

Conclusion

In this blog, you will read about few crucial strategies which would assist you in increasing the user engagement and retention. Make sure you hire a skilled app developer who possesses latest tools & techniques in his arsenal. 

Why A Mobile App Is More Gratifying For Marketing Than A Website

Mobile application development company

Having an exclusive app for your business takes brand marketing to a whole new level. Apps are not just used by business giants like Amazon and eBay anymore. Almost all kinds of businesses are now enhancing their marketing strategies and expanding their customer domain with mobile apps.

With the continuous growth in mobile marketing, more and more businesses are joining the mobile app culture to connect with new customers and drive more traffic towards the business. Mobile application development helps to generate repeated business, increase sales through product promotions, and provide a continuous help desk to the customers for support.

  • Mobile Apps Enable Shopping On-The-Go

Mobile apps reach the target audience and let them shop for the latest products from anywhere and at anytime. Every time users come on the app, they think of your company. This means that whenever they are in search of a product or a service, chances are high that they will reach out to you. Having an app helps to place your business in people’s pockets and creates a strong relationship . You may hire iOS developers or android developers because mobile devices are nowadays selling like hot cakes.

 You need to ask yourself, where does your business stand a chance in such a competition? Are you adapting according to the needs of your audience or are you waiting for the rivals to get apps and take away a big chunk of potential customers?

  • Mobile Apps Are The Future Of Marketing

As far as the future of mobile marketing is concerned, apps are becoming a new frontier for shopping. Lay down all the promotional text messaging services and simply make the most out of robust mobile apps. Currently, there are more that 1 billion smartphone users in the world. More than 65% of search engine queries are reported from mobile devices as compared to computers. This gives a clear picture that app development is not just for a big business but smaller ones as well.

  • Make Your App A Social Platform

If smart phones are the first obsession of people today, the second one is undeniably the social media. The world is obsessed with social media and it is a great plan to be a part of the obsession. Adding up features like commenting, likes, messaging etc. helps to enhance the social standings of the brand and even the app goes viral.

 People spend a lot of time on social media. By providing them an app that allows them to shop along with social media integration will keep the customers engaged. Adding social features to the app is a great way to market your products. With in-app interactions, customers are able to review and share products with their friends instantly.

Bottom Line

 Mobile app loads and operates much faster than a regular website. It takes only a second to launch and let the shopping process begin. On the other hand, a website can take significantly longer time, especially if the mobile user has weak signal reception. Mobile optimized websites may serve the business purpose, but they cannot replace the qualities of an app.