Why mobile app development demands apt content?

Content is the king and it is a better known fact by all the web and digital professionals. After all, a mobile app without content or a website with no content is like a pen without ink.

An app or a website should be supplemented by keyword-rich and SEO-based content so that there is increase in the traffic of the website as well as the reader base can be enlarged.

Let’s talk about the facts!

There are 4 million apps combined on App Store as well as Google Play Store.

Let’s face it!

Where do you see your app in these 4 million apps and how much success points can you give your app on the basis of your app content?

Do you know that it’s all about content in Mobile App Development that takes it to the level above the average. If it wasn’t true then the companies of every size and shape would not invest into millions on hiring the content writers all over the world.
Hire Mobile App Developers

Why hire content writers for your organisation?

If you can’t see your app doing the best even when you hired the best developers and designers for mobile app development. Then, mind that you are missing something very important very easily. It’s content and you should be taking care of it very diligently. You can do very little about it if you don’t know about the concepts of SEO and keywords. If you haven’t hired professional content writers, you will lag behind rest of the mobile apps and you definitely don’t want it to happen.

Ultimate 5 Tips for mobile app development content:

Let’s now have a look at the essential things to create engaging content for your mobile app very useful in mobile app development:

1. Personalised Push Notifications:

The main reason why people download your app is because that they loved your concept when they heard about you and now that they love your website they have finally made their decision of sticking to your brand or company 24*7. It also means that they are very much ready to get push notifications or instant messages from you! Mind that they expect the messages to be completely exclusive and personalised and if you are able to give exclusive discounts to the with just the right words, you will nail it and get leads from the mobile app.

Yes, that’s the word game that matters the most!

2. Influencer Content + Testimonials:

If you, as an entrepreneur of the brand, have opted for mobile app development for the big success of your brand, then you must think about the way to integrate the best content into your app. The best way possible here if you can’t cope up with the content yourself, just ask some “famous” influencers to post the feedbacks and reviews for you on the app as well as on their own blogs and social media handles. This way, you will not have to worry about brand promotion also!

Another thing is to ask the customers of your brand to leave a feedback on your app directly.

3. Social Media Integration:

If you are just thinking about making your content go viral in a few minutes or hours of publishing it without sharing it on social media handles, forget about accomplishing it. It is so because it is the social media where you will find common people spending much of their time and waiting for the new content to be trending. This can be your content too!

If there is one thing that is buzzing with likes and comments, then it’s social media. Moreover, you can easily find your target audience on social media. Did you know that there are millions of brands around the globe which take the help of social media to sell out their products and even don’t have to resort to any other medium or way to sell out their products. Isn’t that just amazing?

4. Feedback on App Content:

Remember that you have created your app for your customers and clients. If you don’t post the content of the app (including the written text as well as the videos) according to the choice of your customers, it is not going to take you anywhere. You should learn to value your customers and their feedback. It make them feel good and they can better trust you than ever!

Another thing, implement the feedback that you have courteously asked your clients and customers exclusively about your content. In turn, they will feel very much connected to your app. This is an integral part of mobile app development at customer level.

5. Video + Content= Storytelling:

The content on your website is not all about the written text. It also means that you are counting on the videos that you have included in your mobile app. Using videos is an excellent idea to let the users immerse and engage with your app all the more.

It is a kind of storytelling technique which lets the users connect in a more diverse manner with your app and thus investing into mobile app development is successful.

Winding up:

If you take care of the above points while getting your app ready for the future, you will notice drastic changes which are only positive.

How To Check For The Potential Of Your Mobile App

Creating a mobile application and releasing it on the App Store or the Play Store are the primary steps of app development. There is still a journey ahead that would lead the app to become a success. Many mobile developers often release their new app and are often disappointed when the app under-performs.

Mobile Application Development Company

The market for mobile application development is brimmed with products that are not able to meet the user expectations.This may be due to a lack of value, low usability, irrelevant app design, and other common pitfalls. To avoid such elements of app failures, it is important to keep a track of the app performance.

An amazing app design and user experience are merely not enough if the overall app performance is on a low. A poor performing app may be able to bring in users by its appealing design but will not be able to retain them. If your app fails to deliver the concerned functionalities, the users will simply abandon the app.

Whenever your mobile app crashes, loads slower or hangs, it heavily affects the app retention rate. So, mobile app developers should give importance to such metrics. As a result, it is important to track the front-end and back-end features of the app to get a better understanding of the app performance.

The next important thing to take care of is tracking user data. If you are well aware of the target user base, it will be easier for you to understand the monetization behavior of users. Once you have this data, you can monitor the usage, conversions, ads and other app related aspects.

Mobile apps run on a wide variety of devices. Hence the developers concerned with the mobile application development must ensure that they are well aware of the primary user base in terms of devices. Keeping a check on the target devices like smartphones, tablets or wearable gadgets will funnel the efforts precisely so you can optimize your app for each device.

Session duration is termed as the period during which the user opens the app and exits it. This duration reveals if the app is engaging enough for the users to stay on it for a while. The more engaging the app would be, the longer will be the session length. You can make use of the user segmentation to find out which category of users are spending the most time in the app and the reason behind it.

A session duration lets the mobile app developers know about the weak areas of an app. For example, is the app is based on E-Commerce, a relatively long session duration may lead to cart abandonment and other sales decline factors. Here, the developers can reduce the steps within the checkout process. This will improvements the app usability and inevitably boost the conversion rates.

Transaction abandonment rate is a number of transactions that have been aborted in the app. This may be due to multiple reasons likelousy app performance or user experience. If this rate is on a rise, the app developers must make sure to work on the user experience to make it more engaging.

Tips For A Well-Paying App Development

Mobile application development services

The concerns of user-engagement in mobile app development rise due to lack of predefined rules for app usability. When an app development firm hire mobile developers, they must ensure that the developers are well aware of this fact. Also, numerous mobile devices are launched almost every day with different configurations and screen sizes. This raises the level of concern for mobile app developers to create usable applications which can run on any mobile device.


The primary factor affecting the usability of the mobile app is the constantly varying screen sizes of different mobile devices. Hundreds of new smart devices, especially the android based devices are launched with different resolutions. This makes it difficult for application developers to create scalable applications which can run fine on any mobile device. For this, the developers must test the apps on real devices instead of simulators.

The fonts used for the headings and labeling must be clear and bold. Small and improper fonts reduce the app usability. Every mobile device has a default font size. This makes it difficult for a mobile application development company to assign relevant fonts for their applications. The next important aspect is selecting the right color combination. Every mobile app developer wants his application to be unique and engaging. Instead of using highly contrasted color combinations, go for simple colors which do not strain the eyes.

Most of the app developers often get diverted from the main feature of the app and beef it up with extra features. This is one of the major causes due to which many potential applications failed on the App Store and the Play Store. Focus on the primary function of the app first. If you are satisfied with the output, you may go on and add extra features to the app.

Mobile applications coded with partial knowledge of basics could result in poor user interface of the app. Often the companies who hire mobile developers do a mistake of using the less functional codes in the app, making it less responsive. Many budding mobile app developers commonly use less beneficial functionalities without knowing if the devices would supports it or not.

Developing mobile applications features advancements like Wap applications, XML data-transfer, SQL and Oracle support. The devices offer a wide range of solutions, thanks to the robust applications they are powered with. These include options for mobile payments, OMA download, migrating platforms, web portal development, Java applications and many more. Innovative and reliable web solutions with featured significant options in mobile connectivity make mobile devices a preferred choice for devices over laptops and desktops.

The latest trend followed by mobile application development company features web based apps, HTML 5 and hybrid apps. Today, the smartphones are proving to be a powerful gadget which supports HTML 5. It is possible to design a website for mobile devices which looks exactly like a native app.

Developing mobile applications for a wide range of devices can be quite difficult. It is tough to create mobile apps which are able to perform smoothly on any device it is operated on. Yet, by following the above mentioned points, one can easily create highly scalable mobile applications.

Some Best Ways To Increase Your App’s User Base And Downloads

Mobile Application Development Company

At present, almost all the software development companies are driven towards the pursuit of making a mobile app. Well, this trend has gained so much popularity that every business firm is now planning to have their mobile app. Both the Google Play Store and Apple App Store collectively have over 3 million apps listed in their store. And these two are the most popular app stores in the mobile market.

Thus, if you have already planned to create an application it will be good if you start searching for the Mobile application development company which would assist you in your project. But wait, getting your app developed is just the first step in this process, once you are through you have to start promoting it among the target audience. By marketing your app properly, you will be able to take your business to the global level. Making your app popular on the app store you will ultimately drive traffic to your app and result in final conversions.

You need to look out for an app development agency which offers an end-to-end solution that includes a solid application marketing strategy as well which, aids in optimising the application. In this article, you will come across some of the best ways that will surely help you increase your app’s user base and downloads:

Develop a quality rich App

Yes, creating a stable & feature-rich app is the first and foremost step. To connect with your mobile audience it is crucial to load up your app with pretty good functionalities so that it can fetch you great users and downloads. A ‘good app’ means an application which, not only feature good layout and graphic but, also good subject matter. Thus, hire a mobile application developer who offers you a fresh and intuitive content as well which, can captivate the users to continue using it.

Stay Social

In this competitive marketplace, your app serves as a major marketing element for the business and thus it is important to make people aware of it. You can come up with a website, Facebook page, Twitter account or a Google+ page that will connect you with the right audience. Moreover, these pages will also assist you in developing a user community that will help you in later stages.

Join Community and Spread the word

The core idea behind this is to locate those communities and forums which might be interested in your app. Some of the places which you need to target:

1.Forums and Communities

2.Google Plus Communities

3.Facebook pages

4.Sub-reddits

5.Twitter hashtags

Tumblr blog and other potential platforms.

The main idea is to offer a unique experience to the users which is the key to let your app achieve ultimate success. Your app must have a problem-solving approach and a creativeness the helps it stand apart from the crowd of millions of apps available on the different app stores. Furthermore, you must deploy an effective marketing strategy that would make people aware of the app’s availability.

It will be good if you seek the help of a super talented app developer who will assist you in getting through this whole process. 

Tips To Ensure A Fruitful Offshore Development Payoff

Outsourcing mobile app development to skilled and well-known companies is becoming insanely popular these days. The process allows a business to reach out the global talent in order to get the best results. In the long run, outsourcing turns out to be cheaper and effective way of developing remarkable mobile apps.

Mobile application development services

However, even when small to medium based organizations are outsourcing their projects, there are some myths in the market which leads to hesitation for someone new to outsourcing. But with the advancement in technology, hiring mobile app developers from offshore is becoming an emerging trend. The companies provide transparency and the client’s testimonials can always be considered in case of any doubts. The firms are well established and certified.

Basically, you have 4 major categories to consider for mobile app development outsourcing, which are:

  • Small (Less than 50)

  • Mid-size (50-1000)

  • Large (1000+)

  • Freelancers (individuals)

Today, there are many mobile app development company which provide reliable and cost-effective services. The firms follow customer centric approach and are ready to walk an extra mile for the satisfaction of their clients. Outsourcing the mobile development is ideal because the companies provide all the necessary documentation to ensure transparency.


Choosing between companies based on their number of employees has many factors involved. Working with an offshore company with 500+ employees ensures an unlimited access to specialists. They work in flexible shifts and can be replaced if required. However, their business models are rigid and do not entertain minor tweaks from the clients. There is also no access to reach out the developers directly. So, a medium level company is preferred for offshoring the development process.


Agile is a perfect fit for companies looking out for dedicated mobile app developers or outsourcing services. The model is flexible, which is important while offshore development. Agile basically features working in short time spans and has 4 major stages, which are:

  • Design

  • Development

  • Testing

  • Review


All the teams involved in the development have to come together in order to deliver a seamless product. Every individual is in contact with people concerned with the development with the help of daily scrums and sprint plannings. All the problems are listed and worked upon as soon as they arise. Such responsive feedback ensures that all the practices are implemented precisely.


Agile implements a regular testing procedure. There are certain testing phases performed by the mobile app development company on every step of development. This eventually leaves no chance for any kind of crash or bug once the app goes live. Moreover, the regular testing of the software or app ensures that it is launched on time. With a significant risk reduction, error-free results can be expected in time.

Making use of Agile management strategy enables a business to get rid of various issues concerned with the mobile app development outsourcing. It helps in organizing the entire process so that the results are fruitful, regardless of the distance. Working with Agile structure is perfect for coordination between a client and developers in terms of reviewing the results and working on the problems together.

How To Enhance The User Engagement Of Your App?

It takes more than an idea to create an engaging mobile application. Unnecessary gimmicks will not help you break through the top charts. So what’s needed to bring your app to top positions and keep users engaged for a very long time? Well, proven strategies and app features will surely help you accomplish this task. These aren’t some tricks which will work instantly. Being an app owner you have to put a significant amount of time & effort to keep things right on track.

Here are few tactics which you can use to enhance the user engagement and customer base

Mobile app engagement

Craft a Stellar App Store Listing

The engagement starts with the user’s first interaction with the app in the app store itself. If no one downloads your app, then in many ways that’s the worst form of engagement. Whenever you initiate your Mobile application development process make sure you take care of the user engagement from beginning.

Take the time to think about why people will even give your app a chance. What features do you offer? What sort of problems you are trying to solve with your app. Focus more on benefits that your app offers to the users. Try to improve your app according to the feedback given by testers and users.

Educate Users with Onboarding

If an app store listing is a handshake, then onboarding experience is the first conversation with the potential users. Once the user comes onboard, your goal is to actually get them into your app. That’s it.

The most common mistake done by app owner is giving a tutorial to users. Instead of teaching the users, you should focus on providing a brief about the benefits of using the app.

Let Users “Try Before They Buy”

The mobile apps that require some sort of login or authentication, especially apps such as Facebook and Twitter should never use this strategy upfront. Instead, let users explore your app as much as possible and only require signing up when necessary.

This approach helps to build off the idea of showing the value of your app before a user actually commits to it. You should allow your users to read through everything, and whenever they want to perform an action, they have to create an account to gain full access.

Make Speed a Feature in Your App

The app users have become more demanding that ever. There are plenty of merchants in the market that deliver same products but to stay ahead in this game, a business needs to offer speedy services. So make sure you come up with a bug-free app which can offer a superb user experience without any lag. It will be good if you test your app on a regular basis so that you can keep all the errors at bay.

Don’t Forget About Push Notifications

Apps that remain quiet for a long period of time can be forgotten or sometimes deleted from the user’s device. To stay in the mind of your app users, you should roll out regular push notifications that draw them back to your app. For example app such as Musx has a habit of sending a weekly notification to motivate users to come and look at the top 10 songs of the weekend. They also send selective timely notifications related to the ongoing or upcoming concerts and other music-related events.

Why Some Mobile Apps Fail To Grab The User Attention?

Around 80% of the smartphone users, uninstall the app which is not valuable or doesn’t meet their expectation. It’s really important to have a loyal customer base so that you can gain a stronghold in the market. As an app owner, it’s your responsibility to keep a check on the new and existing customers.

In this blog, you will be reading about few strategies that an app owner can use to make their app productive. The first thing you need to do is hire Mobile Application Development Company that has plenty of industry exposure and also possesses a team of creative app developers. At present, the mobile app stores are flooded with apps so you can yourself see the level of competition which you have to face in the market.

Mobile application development services

As per the latest stats, Google Play Store has around 2.2 million applications while Apple’s App Store has around 2 million applications. It is predicted that by the end of the year 2017 these figures will rise three times. Among all these apps, there is also the number of applications that end up getting permanently deleted from the user’s device. There are several apps that wind up with poor audits and inappropriate ROI. Given below are the most common reasons why the apps fail:

Unable To Understand Target Audience:

Before opting for Mobile App Development Services make sure you do a bit of a market research so that you can figure out the target audience for your app. You should develop an app which should be both feature-rich and user-friendly. Along with that, you should also keep a tab on the needs of your target audience.

Incompatible User Experience:

In most of the cases, users simply delete those apps which have a complicated user-interface. Make sure you give appropriate consideration to stage particular UI/UX rehearses. Overlooking these is an expensive error. Before publishing an app, you can also launch the beta version which will help you know the flaws in app’s UI or UX.

Improper App Designing:

All the mobile devices work with different styles and have distinctive motions. Keep this thing in mind that while developing an effective and highly composed app, great UI can quickly boost the client experience which will surely help you pump out more benefits. Make sure you publish two different versions of your app which should be compatible with both iOS and Android.

No Unique Features:

Uniqueness is the key to gain loyal users. Keep a check on the rival apps and add new elements in your app that will help you gain an edge over your competitors. By adding new features you can keep the app users hooked for a longer time period. Additionally, remember that never dispatch an excessive number of components in mass as the user may get confused and will end up deleting the app.

Poor App Marketing Strategy:

If you don’t have a great marketing strategy in place then you cannot reach out to your target audience. It will be good that you should hire experienced marketing firms which will promote the app on your behalf. App marketing is done at both pre-launch and post-launch stages. You can also make compelling utilization of the web-based social networking sites which will help you in getting in touch with potential users. 

Few Things That A Startup Should Keep In Mind While Creating An App

Young entrepreneurs are big dreamers, they are ready to handle all the challenges, but they want to be sure that they are moving in the right direction. It doesn’t matter you are planning to design an iOS or Android app, what matters the most is reaching out to the customers by any means. It’s true that everyone wants to become popular overnight but there’s a lot of struggle which you have to face to reach the top.
But before you start the app development process, there are some questions that you need to answer:

Mobile Application development company
1. What’s Your Motivation To Build An App?
An inspiration to start a Mobile App Development company can come from anything. Let’s say you purchased a smartphone and the first thing you did that you downloaded app or game which you have heard about. After using it for some time, you decided to learn the back-end code, hoping that one day you will design an app of your own which would be installed on millions of devices. Money and Fame, these two things motivate people.

2. How Do You Know Your App Idea Will Not Be Stolen?
It’s good to share your plans but make sure you share them with trustworthy people. When it comes to business it’s good to keep your mouth shut and don’t share any details especially to any developer friend (if you have one) who lacks inspiration. However, if you still need some advice on what key features to add, then it’s better to make that person sign a Non-Disclosure Agreement.

3. What Platform To Choose?
The Google Play store has more apps than the Apple’s App Store, and this is the main reason why most of the Mobile app developer opt for Android because these apps are easy to build and you can quickly add plenty of features that are not supported by the iOS ecosystem. The iOS apps are build for premium users and they don’t mind spending few bucks on them.

4. What Makes Your App so Special?
At present, the market is flooded with the mobile apps which means that your app needs to compete against millions of different apps published on the mobile sphere. It’s easy to enter the market, but it’s very hard to convince the customers to give a try to the app especially when they don’t know anything about the app.

5. Have You Thought About The Price Of Your App?
If you’re creating an app just for fun and it’s free to download, then you can’t become rich ever. Unless you’ll not add in-app purchases you can’t pump out revenues from your free app. You should set fair prices for these purchases and if you are app becomes a huge hit then you can gradually increase these prices. Depending on how complex your app is, you can charge your customers from few cents to approx $100.

Conclusion

The above-mentioned questions will surely help you in building a great application that too in a hassle-free manner.

Why A Mobile App Is More Gratifying For Marketing Than A Website

Mobile application development company

Having an exclusive app for your business takes brand marketing to a whole new level. Apps are not just used by business giants like Amazon and eBay anymore. Almost all kinds of businesses are now enhancing their marketing strategies and expanding their customer domain with mobile apps.

With the continuous growth in mobile marketing, more and more businesses are joining the mobile app culture to connect with new customers and drive more traffic towards the business. Mobile application development helps to generate repeated business, increase sales through product promotions, and provide a continuous help desk to the customers for support.

  • Mobile Apps Enable Shopping On-The-Go

Mobile apps reach the target audience and let them shop for the latest products from anywhere and at anytime. Every time users come on the app, they think of your company. This means that whenever they are in search of a product or a service, chances are high that they will reach out to you. Having an app helps to place your business in people’s pockets and creates a strong relationship . You may hire iOS developers or android developers because mobile devices are nowadays selling like hot cakes.

 You need to ask yourself, where does your business stand a chance in such a competition? Are you adapting according to the needs of your audience or are you waiting for the rivals to get apps and take away a big chunk of potential customers?

  • Mobile Apps Are The Future Of Marketing

As far as the future of mobile marketing is concerned, apps are becoming a new frontier for shopping. Lay down all the promotional text messaging services and simply make the most out of robust mobile apps. Currently, there are more that 1 billion smartphone users in the world. More than 65% of search engine queries are reported from mobile devices as compared to computers. This gives a clear picture that app development is not just for a big business but smaller ones as well.

  • Make Your App A Social Platform

If smart phones are the first obsession of people today, the second one is undeniably the social media. The world is obsessed with social media and it is a great plan to be a part of the obsession. Adding up features like commenting, likes, messaging etc. helps to enhance the social standings of the brand and even the app goes viral.

 People spend a lot of time on social media. By providing them an app that allows them to shop along with social media integration will keep the customers engaged. Adding social features to the app is a great way to market your products. With in-app interactions, customers are able to review and share products with their friends instantly.

Bottom Line

 Mobile app loads and operates much faster than a regular website. It takes only a second to launch and let the shopping process begin. On the other hand, a website can take significantly longer time, especially if the mobile user has weak signal reception. Mobile optimized websites may serve the business purpose, but they cannot replace the qualities of an app.

Optimizing A Website For iPhone via jQT: A Complete How To Guide

The popularity of the iPhone is not hidden from anyone and it is rapidly increasing with each iteration of the Apple iPhone. Its formidable fan following is an absolute epitome of the successful iOS mobile app development platform. Moreover, since, Apple has consistently endeavored (and continues that) to ensure a healthy app development, every iOS developer can efficiently make strives to get their app in the Apple App Store.

There are several blissful development tools that augment an absolute iPhone mobile app development. However, among all the tools, the jQT (which was formerly known as jQTouch) is an ultimate web app development framework. The jQT is an open source framework that offers utile features for developing mobile web applications. Initially, there were two themes available to it, including the Apple iPhone 2007 theme and their personal theme. This framework facilitates developers to conveniently create web applications with native look and feel of a targeted device; furthermore, it is touch optimized, which further makes it a viable choice for the iPhone app development. The jQT is also popular as a jQuery plugin that makes iPhone app development blazingly fast and easy.

The upsides of implementing jQT

  • Small learning curve
  • Lightweight framework, works at blazingly high speed
  • A huge community support
  • Simple and easily understandable source code
  • Offer all the touch-optimized features, so that you can target the latest touch screen devices

How to create an iPhone optimized website version by using the jQT
For those who are interested in creating a website that is optimized for the Mobile Safari browser, here is a resourceful guide for you.

Prerequisites for optimizing a website to efficiently reach colossal iPhone users are:
Download the jQT libraries
Code editor
Webkit browser (Safari)
iPhone device

Once all the aforementioned things are available at your end, you can begin the mobile app development process.

1. For the Header part
Create a new HTML document with simple structure, including head and body, and save it as index.html.
Within the head structure (that is, between the <head> and </head>), add the following lines of code.

<meta name=”viewport” content=”width=device-width; initial-scale=1; maximum-scale=1.0;” />

Here, the viewport meta key has been used to overhaul the visual appeal for the Mobile Safari in a desired fashion. The initial scale holds the value for scale that will showcase the content when a user visits the site for the first time. With the maximum-scale and minimum-scale, the zoom in and zoom out strength has been defined.

Now, the next step is to link both the JavaScript and CSS files together. It can be linked with the theme stylesheet that holds all the basic features that you want to represent in your website. This can be done by implementing the following code.

<link rel=”stylesheet” href=”css/jqtouch.css” type=”text/css” media=”screen” />
<link rel=”stylesheet” href=”css/theme.css” type=”text/css” media=”screen” />

Once it is done, you must integrate all the references to the appropriate JavaScript files, and create a file in the JavaScript directory and save it as global.js. Also, link the jqtouch.js and jQuery 1.3.2 min.js together.

2. To initialize jQT

Now, you will need to insert a few essential UI components in the global.js file. These include,
StatusBar – When a user will operate the app in full screen mode, it will represent the status bar.
addGlossTolcon – This will create a glossy effect on the icon.
Icon – This includes the icons of the home screen.
PreloadingImages – It comprises an array of image locations. This array is supposed to be passed before the page loading is accomplished.
StartupScreen – This will open the app in full screen mode.

This can be defined and set in the jQT as,
var jQT = new $.jQTouch({
icon: ‘jqtouch.png’,
addGlossToIcon: false,
startupScreen: ‘jqt_startup.png’,
statusBar: ‘black’,
preloadImages: [
'jqt/img/activeButton.png',
'jqt/img/back_button.png',
'jqt/img/button.png',
'jqt/img/grayButton.png',
..
..
'jqt/img/loading.gif'
]

3. For creating home page content
In jQT, all the superior div id on a page are treated as its page of content. In the below mentioned code snippet, we are adding links to easily access the “About” page, “Contact Us” page, and so forth. Here, all these pages are considered as its own page.

<div id=”home”>
<div ><a href=”/” id=”logo”>JQTouch</a></div>

<ul>
<li><a href=”#about”>About</a></li>
<li><a href=”#contact”>Contact</a></li>
</ul>
</div>

4. For beautifying the content
To make the website content appear more appealing and engaging, you can enhance its look and feel in a desired fashion via CSS. Simply add the following code fragment in the main.css file and get an Apple optimized theme. However, you may change the color, size and other styling attributes to create a unique look and feel.

Code Snippet:
body {
background-color: #e5e5e5;
}

.header{
background: #888;
}

.header a{
background: url(‘../jqt/img/logo.png’) no-repeat;
height: 50px;
width: 150px;
display: block;
margin: 10px auto;
}

#home ul.menu{
margin: 0 5px;
}

#home ul.menu li{
background: #333;
border-bottom: 1px solid #000;
font-size: 12px;
list-style: none;
padding: 5px;
}

#home ul.menu li a{
display:block;
color: #FFF;
text-decoration: none;
}

With this tutorial, you will get a version of your website optimized for iPhone. As far as styling is concerned, there is no limitation as such. You can implement as many div as you want in the HTML and create a design that best suits your requirements. Furthermore, you may make appropriate changes in the code included in this guide to create a fresh visual appeal.